Marketing Tactics

San Francisco -- Ben & Jerry’s has opened its largest flagship to date, a 3,000-sq.-ft., two-story location in São Paulo, Brazil.     Designed by Tesser, a San Francisco strategic branding and design firm, the property showcases the company's social mission along with its iconic ice cream treats.   

San Francisco -- Ben & Jerry’s has opened its largest flagship to date, a 3,000-sq.-ft., two-story location in São Paulo, Brazil.     Designed by Tesser, a San Francisco strategic branding and design firm, the property showcases the company's social mission along with its iconic ice cream treats.   

Seattle –- Amazon.com will start offering daily Black Friday deals on Saturday, Nov. 1. Amazon will also start offering two Deals of the Day every day through Monday, Dec. 22.  

San Francisco –- Compared to non-users, Twitter users start holiday shopping earlier, spend more and are more prone to impulse purchases. According to a new study conducted by brand research firm DB5 for Twitter, more than a third (34%) of Twitter users have already begun thinking about holiday shopping, and 81% say they love holiday shopping, compared to 56% of non-users.  

Nashville, Tenn. –- Rent-A-Center has offered to pay for the shipping of the first container of relief supplies as part of the #RetailFightsEbola campaign. RetailFightsEbola is a campaign to combat the spread of Ebola in Liberia launched by Retail Orphan Initiative (RetailROI).   The campaign is rallying retailers, manufacturers and individuals to provide much needed medical and hygienic supplies to Liberia.  

Goodlettsville, Tenn. -- Dollar General Corp extended its $80-a-share tender offer to acquire rival Family Dollar Stores Inc. from Oct. 31, 2014, to Dec. 31, 2014, unless further extended. It is the second time Dollar General has extended its offer.     About 4 million shares, or some 3.6% of Family Dollar's total share capital of about 114 million, had been validly tendered into the offer as of Oct. 30, Dollar General said in a statement.  

Bentonville, Ark. -- Walmart is upping the ante on holiday shopping. The chain announced that, starting Saturday, Nov. 1, it will reduce prices on more than 20,000 items. Walmart is also launching its holiday promotions on the first weekend in November to get a jump on what is expected to be a highly competitive selling season.  

General Mills has partnered  with GRAMMY Award-winning group Camila for the company's 2014-2015 Musica y Sabor campaign focused on connecting with customers in the Hispanic markets.

When it comes to science and learning, it’s ok to fool around, according to Barnes & Noble.  The nation’s largest retail bookseller and the provider of digital content and educational products is launching a one-of-kind Educational Toys and Games Science Center in select stores nationwide and online.