MARKETING/SOCIAL MEDIA

Yesway is activating customer loyalty data in real time.

Does it feel like you’re seeing more sponsored product recommendations on your go-to e-commerce platforms lately?

Faced with a possible ban in the U.S., TikTok is reportedly taking a new look at creating a separate U.S. operation that would include Walmart and Oracle.

Leading-edge communication technology enables retailers to conduct highly personalized, one-on-one customer interactions – at scale.

The U.S. government is reportedly stepping up pressure on TikTok to cut any possible ties to the Chinese government.

Another CPG brand is directly reaching out to consumers in the metaverse.

Denny’s is upgrading its store environment, physically and virtually.

A leading meal kit delivery service is partnering with Verizon to save its customers some money.

Macy’s is deepening the product range and exclusive offerings it carries for Reebok merchandise.

Apple has a new live shopping experience on its U.S. e-commerce site.

Hibbett Retail, parent company of Hibbett Sports and City Gear, is upgrading and expanding its store-level customer engagement and operations management

A U.K.-based online fashion retailer is teaming up with a digital third-party advertising network.