Young men want positive social media influencers A survey of young male consumers indicates dissatisfaction with the content and impact provided by social media influencers. Puma personalizes customer experience across touchpoints with AIA global athletic apparel and footwear brand is leveraging artificial intelligence to engage customers via any channel they shop. WHSmith launches retail media network in North America A global travel retailer is offering advertisers new access to its customers. Best Buy to launch online marketplace in summer 2025 The third-party digital marketplace vertical is gaining a significant new entrant. Walmart expands Zepeto metaverse collaboration to include e-commerce Walmart is taking another step into its rapidly growing metaverse commerce initiative. EXCLUSIVE Q&A: Ulta Beauty enhances personalization of loyalty program Ulta Beauty continues leveraging data from its customer loyalty program to enhance member experience. EXCLUSIVE Q&A: Dollar General unifies data to help target CPG ads A major discount chain is enhancing the quality and quantity of customer data it provides CPG advertising partners. The 'Krampus' of returns and other holiday e-commerce trends The just-concluded holiday season revealed some trends in digital commerce that retailers should heed for the coming year. Amazon selling its ad tools to other retailers Amazon is looking to expand its lucrative ad business by selling the technology that powers it to other retailers. Amazon expands generative AI capabilities for advertisers Participants in the Amazon retail media network can now streamline audience creation with leading-edge artificial intelligence. 1 2 3 4 5 Next Last
