MARKETING/SOCIAL MEDIA

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MARKETING/SOCIAL MEDIA

News and analysis on marketing and social media solutions and platforms for brick-and-mortar retail stores and online stores.

Report: Amazon sets Prime Day for Oct. 13-14

An internal Amazon email reportedly indicates the e-tail giant will hold the 2020 edition of its Prime Day online sales extravaganza in mid-October.

Kroger debuting health platform with a little help from famous friends

The Kroger Co. is launching a new Wellness Experience platform, and pop star Jewel is helping spread the news.

Walmart is entering into a new partnership which will provide advanced measurement of its TV advertising efforts.

Gap Inc. is introducing a new corporate loyalty program that will be individually branded for its four major store banners.

Amazon is introducing a new initiative to help customers discover and shop for sustainable products.

The Coupon Bureau is developing a universal digital coupon.

Amazon may not yet be directly competing with Peloton.

A survey indicates e-commerce retailers have a chance for a profitable holiday season — if they provide the right reasons to shop them.

Designer Brands Inc., parent of DSW Designer Shoe Warehouse, is moving forward with its “shop-in-shop” pilot with Hy-Vee.

RetailMeNot is presenting its second annual Cash Back national retail holiday, and expects more than 300 retailers to join the celebration.

Walmart is bringing its omnichannel retail capabilities to TikTok.

A U.S. upscale fashion brand is launching an online store on Chinese e-commerce giant Alibaba’s Tmall e-commerce platform.

Walmart’s new membership program is looking to “plus up” some of the birthdays, vacations, and other special events canceled due to COVID-19.

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