Jack in the Box lets customers become ‘CEO’ in Fortnite promotionJack in the Box Inc. is teaming up with a popular immersive gaming platform to let customers compete to get promoted to CEO – virtually. Lowe’s extends brand into digital gaming Lowe’s Companies Inc. is in a new partnership with digital interactive game provider EA Sports. JCPenney partners with 'Jimmy Kimmel Live!' to promote fashion JCPenney is teaming up with a popular late-night talk show to help spread the word that it offers on-trend fashions at affordable prices. How to meet your customers where they are – virtually Today’s shoppers are spending more time than ever in digital spaces, and retailers need to turn them into consumer touchpoints. Walmart extends metaverse gaming efforts to Minecraft, Discord Walmart’s newest metaverse promotion integrates with the Minecraft virtual gaming environment and Discord gaming-themed chat platform. Saks Fifth Avenue honors 'The Traitors' with window display, assortment Saks Fifth Avenue is partnering with a Peacock streaming series on custom window displays and a digital promotion of curated show-themed items. EXCLUSIVE: These music genres inspire TikTok purchases Rating one type of music over another is subjective, except when it comes to ranking which genres are most likely to drive TikTok users to shop. Sephora collaborates on streaming promotional docuseries Sephora U.S. is reaching out to consumers via a three-part documentary on a major streaming platform that examines the links between beauty and music. Rent the Runway teams with Dallas Cowboys cheerleaders in holiday promo Rent the Runway is launching a holiday campaign that celebrates the on- and off-field efforts of members of the Dallas Cowboys cheerleading squad. Domino’s partners with Netflix for ‘Squid Game’ promotion The world’s largest pizza retailer is integrating its new marketing campaign with a hit series on a leading streaming platform. 1 2 3 4 5 Next Last
