Target’s Roundel retail media network pilots DirecTV partnershipTarget Corp. is testing a collaboration between its proprietary in-house retail media network and a satellite/streaming media provider. Albertsons enables advertisers to create scripted branded contentAlbertsons Companies Inc. is offering a new type of promotional format to advertisers participating in its retail media network. Lowe’s teams with Live Nation to provide concert perks to loyalty members Lowe’s Companies Inc. is partnering with a leading live entertainment company to provide exclusive live music experiences as a loyalty perk. Target teams with Reese's Book Club on omnichannel reading initiative Target Corp. is partnering with Reese's Book Club to get people reading female authors all summer long. Dick’s Sporting Goods teams with Adidas for omnichannel World Cup promo The nation’s largest sporting goods retailer and a global athletic brand are tying in a joint campaign to the world’s biggest soccer tournament. Shipt taps actress Eva Longoria to promote curated assortment tool A same-day delivery company that is an independent division of Target is offering customizable product bundles and enlisting a Hollywood actress to help spread the word. Sam’s Club enlists 'Ted Lasso' star Jason Sudeikis in summer promo A veteran comedic actor and star of multiple hit TV series is helping Sam’s Club with a summer brand campaign and refresh. Ulta Beauty teams with D.C. Studios in omnichannel ‘Supergirl’ promo The nation’s largest beauty retailer will run a promotional campaign tied into the upcoming ‘Supergirl’ film across digital and physical channels. Lowe’s new promo with soccer great includes social, rewards, inflatables Lowe’s Companies Inc. is continuing its promotional relationship with pro soccer legend Lionel Messi. How legal cannabis retailing is evolving with strategy and technology Cannabis retailers are adopting the same business practices and solutions that help propel other, more established retail verticals. 1 2 3 4 5 Next Last
