Marketing Tactics

Dick’s Sporting Goods is locating one of its namesake stores next to one of its Field & Stream stores to create an intriguing  90,000-sq.-ft. concept called the All-American Sports Center.

Gap Inc. continues to suffer from a lack of traffic to its stores and Web site, but the sales decline abated somewhat in June.

Fred's Inc. says the expansion of its specialty pharmacy business helped drive an increase in sales in June.

Fred's total sales for the period ended July 4 increased 12% to $212.9 million from $190.8 million in June 2014. Excluding $7.4 million from last year's June sales for 56 subsequently closed locations, total sales increased 16% for the month. Same store sales for the month increased 1.6% compared with a decrease of 0.6% in the same period last year.

Pittsburgh – Dick’s Sporting Goods is opening a combination store format.

The retailer will open its first “All-American Sports Center” on July 23 at McGowin Park in Mobile, Alabama. The concept features a Dick's Sporting Goods and a Field & Stream store in one location under the same roof.  

Customers benefit from an expanded assortment and the ability to move between the two stores once inside, creating a unique, exciting shopping experience, Dick’s said.

Lowe's is getting some recognition for its efforts to aid communities with money, supplies and manpower in times of disaster.

This year, GGP and The Lego Group partnered to host The Lego Americana Roadshow, a highly visual, educational and free traveling installation of larger-than-life Lego replicas of some of the nation’s most beloved landmarks.  

Staples is injecting a little bit of boy band starpower into its latest promotion aimed on supporting education.

The retailer is building on its decades-long support of teachers, students and education with a $10 million pledge to support Think It Up, a program launched by the Entertainment Industry Foundation. Think IT Up is a new movement created to inspire students to pursue their passions through student-powered, teacher-led learning projects with support from Staples for Students.

Shoppers who drive an electric vehicle and shop at Ikea in Canada just got a big gift from the Swedish retailer.