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Marketing Tactics

  • Kohl’s promotes “We’re Open Non-Stop” Dec. 19 through Christmas Eve

    Menomonee Falls, Wisconsin - Kohl’s Department Stores has gotten in on the non-stop holiday shopping action by promoting itself as the place to be for “A Sale So Big We’re Open Non-Stop” beginning 6 a.m. on Friday, Dec. 19 through 6 p.m. on Christmas Eve, Wednesday, Dec. 24.   

  • Meijer gives 213 customers free merchandise for holidays

    Grand Rapids, Mich. - Meijer made the holidays very merry for 213 unsuspecting customers recently when those shoppers received a big surprise upon checkout – their entire shopping cart filled with gifts and groceries given to them as a holiday gift.

    During the “Very Merry Meijer” event, one customer at each of the retailer's 213 stores across the Midwest was randomly selected on Dec. 13 to receive their purchases free.

  • Macy’s breaks Santa wish list record in promo

     

  • Best Buy helps customers to holiday finish line

    Minneapolis – Some customers are only midway through the race to finish their holiday shopping, some haven’t even left the starting line, but Best Buy is offering help to make sure they reach the finish line by Dec. 24. Best Buy Co Inc. is making thousands of products on BestBuy.com eligible for a free shipping upgrade.  

  • Wal-Mart – 1 in 3 consumers will shop ‘Super Saturday’

    Bentonville, Ark. – “Super Saturday,” the Saturday before Christmas (Dec. 20), looks to be a super day for retailers. According to an in-store customer survey conducted by Wal-Mart Stores Inc. on Dec. 13, 36% of consumers plan to shop that day.  

  • Meijer makes holiday magic for customers

    Meijer has made the holidays a lot merrier for 213 very special customers.

    The retailer picked 213 customers at random to get a big surprise at checkout: their entire shopping cart filled with gifts and groceries was given to them as a holiday gift.

  • Kraft Foods names new CEO

    Kraft Foods Group Inc. says that CEO Tony Vernon plans to retire later this month, and the company has named Chairman John Cahill as his successor.

    Vernon will retire on Dec. 27, the last day of the company's fiscal year. He will stay on as a senior adviser through March 31 and as a director until the company's next annual meeting in 2015.

  • Jo-Ann gets crafty with new TV show

    Looking to capitalize on the crafting craze, Jo-Ann Fabric and Craft Stores is partnering with the Craft Retail Group to launch TV programming dedicated specifically to crafting.

    The “TV shopping experience” with daily featured shows is scheduled to launch Dec. 29.

  • A record-breaking Christmas for Macy's

    Macy’s “Believe” holiday campaign took an online turn this year, and customers enthusiastically responded.

    The retailer broke a Guinness record by having customers have the chance to create and send a digital letter to Santa to benefit Make-A-Wish while having the opportunity to participate in Macy’s Guinness World Records official attempt for the longest wish list to Santa.

  • Kate Spade designs for West Elm

    Home furnishings retailer West Elm announced it is teaming up with Kate Spade Saturday to launch an exclusive collection of furniture, bedding, rugs and home accessories.

    The Kate Spade Saturday + West Elm collection is Kate Spade Saturday’s first home collaboration and will be available in West Elm stores in the United States and Canada and on westelm.com in early January.

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