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Marketing Tactics

  • DDR and Anna's Linens partner to open three Puerto Rico stores

    Beachwood, Ohio -- Shopping center developer DDR Corp. said Monday that Anna's Linens will open three of its first Puerto Rico stores at DDR shopping centers.

    These new locations represent the most recent example of DDR's efforts to strategically reduce and reconfigure small shop space at attractive market rents with high-quality tenants.

  • Retail Social Juice Index adds 70 brands

    Albany, N.Y. -- Social media marketing agency Media Logic said Tuesday that 70 new brands have been added to its Retail Social Juice Index, bringing the total number of tracked brands to nearly 700.

    The additions, including eBay, DKNY and Zappos, creates a more comprehensive industry index and provide users with a broader competitive set for comparison, according to Media Logic.

  • Sam's Club expands Simply Right with vitamin line

    BENTONVILLE, Ark. — Sam's Club has expanded its Simply Right brand to include a line of quality and affordable vitamins, the retailer announced.

    Sam's Club said its brand, which replaces its Member's Mark line, features refined packaging and vitamins that are formulated to deliver the same benefits in a smaller pill, making it ideal for members and families who have difficulty swallowing pills, Sam's Club said. The line includes triple strength fish oil, Co Q-10 softgels, glucosamine HCl and vitamin D3.

  • Want to improve your social media reputation? Better learn to understand it first

    By Jim Singer and Mark Langsfeld, [email protected], [email protected]

    Want to read something scary? Here’s an excerpt of a review on Quiznos posted on a popular restaurant review site:

  • Putting Twilight to the test

    Usually Walmart is the retailer promoting the midnight release of some hot Hollywood title, but early next month Target is taking a run at the new release strategy with the release of The Twilight Saga: Breaking Dawn – Part 1.

  • Design darling Wu a winner for Target

    Fashion phenom or design darling. Whatever you call Jason Wu, he’s got a new line coming to Target Feb. 5 that could be a big deal on several levels.

  • Starbucks to sell alcohol in some locations

    New York City -- Starbucks Coffee Co. plans to sell beer, wine and more upscale food, including hot flatbreads and small plates, in a small number of its locations in Atlanta and Southern California by the end of this. The company previously announced the same plans for about half a dozen stores in Chicago.

    Currently, five stores in the Seattle area and one in Portland, Oregon, now feature the extended offerings.

  • Williams-Sonoma names new board members

    SAN FRANCISCO — Williams-Sonoma has announced that Mary Ann Casati and Lorraine Twohill have been elected to its board of directors.

    “We are excited to have Mary Ann and Lorraine join our board,” said Adrian Bellamy, chairman of the board of directors of Williams-Sonoma Inc. “These two individuals each bring a unique perspective and expertise that we believe will help shape the success of our company.”

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