Marketing Tactics

Shoppers are no longer willing to pay full price as deep discounts influence consumer behavior.   That is one of the key findings of a new consumer report by First Insight, which found that widespread discounting by department stores and mass merchants is significantly influencing the expectations of discounts when consumers shop in other product categories.   

Hammer & Nails Grooming Shop for Guys, a new franchise that bills itself as the lone male grooming option, is set to open its first 50 locations in Texas.  Dallas and Houston shops are due by summer, and eight more are expected to be operating in the state by year’s end.  

New Jersey’s answer to Chipotle has signed a lease for another location in that state.   Bubbako’s Burritos, a made-to-order chain that got its start in the popular Jersey shore town of Point Pleasant, has signed a lease for a 1,900-sq.-ft. restaurant at Aldrich Plaza in Howell. Other tenants there include Bed, Bath & Beyond, Retro Fitness, and Boston Market.  

Toy Kingdom, a specialty toy store concept from Shinsegae, the largest retailer in South Korea, boasts a store environment that is larger than life and highly experiential.  

Jones Lang LaSalle has announced the hiring of two new vice presidents to handle leasing of third-party-managed retail properties in West Coast markets.  

Jo-Ann Fabric and Craft Stores thinks it has found a way to make each mobile shopper’s store visit unique.   The crafting retailer is targeting mobile shoppers that “opt-in” to use its new in-store Wi-Fi network with unique coupons, according to Ad Age.    

A strong performance in Asia helped Tiffany & Co. beat fourth quarter expectations even as sales as its U.S. stores sagged.   The luxury jeweler reported net income of $157.8 million, or $1.26 per share, for the quarter ended Jan. 31, compared with $163.2 million, or $1.28 per share, in the year-ago period. Adjusted for asset impairment costs, per-share earnings were $1.45, beating the per-share earnings of $1.37 that industry analysts had expected.  

People love to give gifts.