Marketing Tactics

Online retailers who hope to sell their goods to British consumers should take heed when it comes to listing the price.   A survey by online translation agency revealed that 80% of the British consumer public refuses to buy from websites that do not post their prices in British pounds.  

More and more retailers are looking to make their stores more than just destinations to shop.   In a trend that is gaining increased momentum, retailers across the board are adding bars and eateries to their stores, USA Today reported.   

Online marketing is sparking radical changes — and growth — in shopper marketing.   That’s according to a new report from the ANA (Association of National Advertisers), conducted in partnership with market research firm GfK, which finds that  shopper marketing, long considered an in-store discipline, is evolving into an omnichannel approach designed to reach shoppers at all touchpoints.  

Under Armour on Tuesday reported a drop in profit for the second quarter, related to the closing of The Sports Authority. The athletic wear brand also revealed plans to plant its banner on prime real estate in Manhattan.    

Avison Young announced completion of the sale of Shoppes at Vickery Village, a 77,794sq.-ft., 11-building center in Cumming, Georgia. The real estate services firm reports that the purchase price was 20% more than the seller paid for the property only 18 months ago.  

The Rite Aid Foundation's KidCents program announced Wednesday a $25,000 donation to the Downtown Boxing Gym Youth Program, a Detroit-based nonprofit that empowers Detroit youth to be positive and productive members of society through education, athletics, mentorship and intervention.  

Online retailer Hollar is looking to take sales away from a segment that, to date, has proved relatively immune to digital growth: dollar stores.  

Build-A-Bear Workshop is teaming up with one of the world’s leading cruse lines.   The retailer has entered into a partnership with Carnival Cruise Line to bring its retail-entertainment experience to the line's fleet.    The first Build-A-Bear Workshop At Sea will debut aboard Carnival Dream, and is expected to be in place aboard all 25 Carnival ships by summer 2017.    

Marla and Barry Beck, Founders of Bluemercury, open 100th store (Photo: Business Wire)   Bluemercury is testing a larger format space.    The specialty beauty products and spa retailer announced the opening of its 100th store, in Savannah, Georgia.