Marketing Tactics

Major retailers dialed back the number of ads inserts and the number of pages in June when compared to the prior year, according to Market Track. Click here to view promotional activity for the 16 of the nation’s leading retailers.

PHILADELPHIA — Giant-Carlisle plans to open its first store in Philadelphia next week, the grocery chain said.

Giant-Carlisle, officially known as Giant Food Stores and owned by Dutch supermarket operator Royal Ahold, announced that it would open the 74,000-sq.-ft. store on July 20. The company already operated stores in the Philadelphia suburbs, but the new store is the first within the city itself.

SUNBURY, Pa. — Weis Markets announced it has lowered the prices on 1,600 staple items and that it will freeze these new lower prices for ninety days through Oct. 8.  It is the company's seventh 90-day price freeze program over the past two and a half years.

The Permit Review Committee of the Commission on Chicago Landmarks last week gave Target the green light to incorporate a number of branding elements to the retail space its first CityTarget store will occupy in the Sullivan Center in downtown Chicago.

Renderings of the building show red awnings on the building’s exterior and the company’s Bulls Eye logo visible though the windows of the signature rotunda entrance at the corner of State and Madison streets. There are also wide red banners evenly spaced and visible through exterior windows.

NEW YORK — Target Corp. has won approval to put its signature red logo on one of Chicago's most famous buildings. The Permit Review Committee of the Commission on Chicago Landmarks on Thursday approved the chain’s request to allow its bull's eye to be placed on its new store planned for downtown Chicago.

NEW YORK — eBay is taking a stand against counterfeit goods by partnering with the Council of Fashion Designers of America (CFDA) to launch "You Can't Fake Fashion," a new campaign to celebrate original design. Part of the campaign includes the creation of totes, customized by 50 designers, which sport the tagline "You can't Fake Fashion."  This collection is now on sale exclusively at eBay Fashion Vault at fixed, "Buy It Now" prices.

New York City -- British retail giant Tesco Ltd. has broken new ground, creating virtual stores in subway stations in Seoul, South Korea, as a way to make grocery shopping more convenient for the city’s busy urban residents. Tesco launched the unique venture for its Homeplus chain, which operates 115 stores in South Korea. The virtual stores were created by Cheil Worldwide of Korea.

Boasting a high resolution screen, long battery life and fast page-turn performance, a new e-reader called the iriver Story HD is set to hit Target stores this weekend. The product is a big deal because it integrates with Google eBooks and Target will be the exclusive retailer of the device, at least for a while as exclusives on hot new electronics items tend to be fleeting.