Marketing Tactics

San Juan, Puerto Rico -- Taubman announced eight new shopping and dining options will debut at The Mall of San Juan located in San Juan, Puerto Rico, before the end of 2015, seven of which are exclusive to the market. Additional more than 20 stores and restaurants are scheduled to open in 2016.

“We’re bringing a taste of New York, Tuscany and Florence to the island with the addition of three new dining experiences,” said Marnie Marquina, marketing and sponsorship director for The Mall of San Juan.

U.S. retailers looking for a new source of revenue may be in luck.

The number of China-based consumers shopping U.S. brands online during the holiday season has increased seven times from 2014, which is a record level according to Ant Financial Services Group’s Alipay. Alipay also found that total sales from China-based consumers purchasing U.S. products with its Alipay ePass cross-border e-commerce solution increased 15 times from the prior year.

A pullback in promotions, reduced catalog circulation, and unseasonably warm weather helped make for a very disappointing third quarter for Lands' End, whose effort to turnaround its business is having trouble taking hold.

The apparel retailer's sales fell 10% to $334.4 million in the quarter ended Oct. 31, compared to $373.1 million last year.

Net income fell 41% to $10.7 million, compared to $18 million in the third quarter last year.

GameStop is upping the ante on rewards by allowing customers to use their reward points to save on the cost of fuel.

The retailer is partnering with the Excentus Corp. Fuel Rewards program to allow members to earn fuel savings from purchases made at thousands of participating merchants, retailers and restaurants nationwide.

Dan Berthiaume, senior editor of Chain Store Age, recently participated in a one-hour panel discussion, “Game-Changers 2016 Predictions – Part 1,” sponsored by SAP as part of its “Coffee Break with Game-Changers” Internet radio series.

Walmart has kicked off one of its most omnichannel marketing campaigns ever with its Holiday Sing to Salute Military Families.

The nationwide campaign encourages the public to sing a portion of a classic holiday song while capturing it on video, and then post the video on social media channels to show support for members of the military and their families.

Shoppers Drug Mart unveiled its new beauty department concept, called beautyBoutique, at the Rideau Centre in Ottawa.

The 4,000 sq.-ft. department features new fixtures, digital signage, enhanced fragrance and skin care areas and provides customers with a differentiated retail environment complemented by a wide assortment of prestigious brands. Featuring 16 prestige brands, it is the sixth Shoppers Drug Mart location in Canada to offer customers an elevated prestige beauty experience and the first in Ottawa.

Sears Holdings Corp. is doing a much better job at cutting costs than at stopping its sales decline.

The retailer’s total revenue in the third quarter, ended Oct. 31, fell 20% to $5.75 billion, from $7.21 billion in the year-ago period, amid store closings and divestitures and a drop in apparel and consumer electronics sales. (Sears had 1,687 stores at the end of the quarter, down from 2,249 a year earlier.)

Total same-store sales were down 8.6%. Kmart same-store sales declined 7.5%. Sears domestic same-store sales fell 9.6%.

Michaels says its new marketing and merchandising strategies are resonating with customers, as the arts and crafts retailer reported an uptick in same-store sales for the third quarter.

The retailer said comps increased 3.1% in the period ended Oct. 31. Sales rose 3.4% to $1.17 billion. The company posted a profit of $76.8 million, or 37 cents per share, compared with $64.1 million, or 31 cents per share a year prior.

Everything old is new again at American Eagle Outfitters, apparently with good reason.

The teen apparel retailer on Wednesday named Jay L. Schottenstein as CEO,  effective immediately.   Schottenstein, who has served as interim chief  since January 2014, will also continue in his role as executive chairman of the board. The news of  his appointment came as the retailer reported a strong increase in its third quarter earnings.  It was the chain’s third consecutive quarter of increased sales and profits.