Marketing Tactics

NEW YORK — Loehmann's, which operates 40 off-price apparel stores in 11 states, announced that it is kicking of New York Fashion Week with its first-ever runway fashion show at its New York flagship store in Chelsea on Sept. 8. The event, in celebration of Fashion's Night Out, will feature more than 25 creative looks complete with silhouettes and styles from Loehmann's famous "Back Room" collection of high-end designer collections, the company reported. 

South Deerfield, Mass. -- The Yankee Candle Co. has opened its first company-owned retail stores in Canada. Yankee Candle will open five stores in the greater Toronto area before Sept. 16. The first three locations in Pickering, St. Catharine's and Hamilton, Ontario, are now open. In the coming weeks, the company will open stores in Barre and Kitchener, Ontario.

Bentonville, Ark. -- Walmart U.S. President and CEO Bill Simon addressed attendees at the American Legion's 93rd National Convention on Wednesday, telling fellow Americans, veterans and Legionnaires that Walmart would create jobs in the U.S. by hiring more than 15,000 people to work in about 100 new and expanded Walmart stores by fiscal year's end.

New York City -- Whole Foods Market is testing membership-only Wellness Clubs in select locations, with the initial site in the chain’s store in Dedham, Mass., USA Today reported. Four additional sites are expected to open this fall.

The company is charging a one-time fee of $199, with monthly membership dues of $45, according to the report, for which members will receive lifestyle evaluations, classes in nutrition, cooking and health and 10% off on 1,000 “better-for-you” foods sold in Whole Foods.

Tarrytown, N.Y. -- DLC Management Corp, a national owner and operator of open-air shopping centers, announces Wednesday the launch of a new social media initiative that includes both business-to-business and business-to-consumer social networks.

Target may want to rethink its space allocation for the sporting goods department in light of the success the company is having with its Fan Central initiative. Granted, Fan Central is a licensed apparel program within the sporting goods department, but EVP merchandising Kathee Tesija described the success the program is having as “remarkable” during a recap of key merchandising initiatives earlier this month in a meeting with financial analysts.

Lowe’s second-quarter financial report was a disappointment to the company’s executives, who made no excuses for the retailer’s poor showing. Earnings were down slightly, revenues grew by only 1.3%, and comp-store sales were essentially flat. “Even after taking into account the challenges of the macro-environment, we are still not pleased with our performance this year,” said chairman and CEO Robert Niblock, speaking at an analysts’ conference call on Aug. 15.

NEW YORK — Japanese fast-fashion giant Uniqlo is set to open its largest global flagship to date, an 89,000-sq.-ft. store on Fifth Avenue in Manhattan. The store, which will also be the larger single retailer on Fifth Avenue, will open on Oct. 14.

One week later, Uniqlo will debut a second flagship in Manhattan, a 64,000-sq.-ft. store 34th St. It will be the chain’s second largest global flagship

NEW YORK — Payless announced that it has expanded its partnership with designer Christian Siriano. His expanded collection will arrive Sept. 7 in 2,400 Payless stores across the United States, Canada and Puerto Rico and Payless.com.

This seasonal collection features a range of modern looks for everyday styling with an assortment of shoes and handbags offered at more moderate, accessible prices starting at $23 an item. 

Cincinnati -- Kroger Co. will hold a moment of silence of September 11, 2011, in its 2,449 stores nationwide. Stores located in the Eastern Time zone will pause for a moment of silence to remember the victims and honor the heroes of the 9/11 tragedy at 8:46 a.m., the time when American Airlines Flight 11 struck the World Trade Center's north tower ten years ago.

Because of the time difference, Kroger's stores in Central, Mountain and Western Time zones will pause for a moment at a locally-designated time on Sunday morning.