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Payless expands partnership with Christian Siriano

8/30/2011

NEW YORK — Payless announced that it has expanded its partnership with designer Christian Siriano. His expanded collection will arrive Sept. 7 in 2,400 Payless stores across the United States, Canada and Puerto Rico and Payless.com.


This seasonal collection features a range of modern looks for everyday styling with an assortment of shoes and handbags offered at more moderate, accessible prices starting at $23 an item.


"We are thrilled to bring Christian's unique design point of view to more shoppers this fall," said LuAnn Via, president and CEO of Payless. "Our customers love Christian's creative designs and given the popularity of his current Payless label -- which stresses more dress looks from his New York Fashion Week runway show -- we knew we had to bring forward more of Christian's style at great prices to more Payless stores and a broader customer base. We are excited to see the consumer reaction in Sept."

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