Marketing Tactics

The menswear market is hot. Men’s apparel sales in the United States rose 2% in 2014 to $61.3 billion, up from $60.8 billion in 2013.

And Men’s Wearhouse — one of North America’s largest menswear specialty retailers with 1,758 stores — has been taking note.

Canton, Mass. – Dunkin’ Donuts is making a big expansion effort in the mid-Atlantic area.

The coffee chain has signed multi-unit store development agreements with seven franchise groups to develop 51 new restaurants in Virginia and West Virginia during the next several years.

The seven franchise groups and their development plans include:

Westlake Village, Calif. - Lowe's ranks highest in customer satisfaction with appliance retailers.According to the J.D. Power 2015 Appliance Retailer Satisfaction Study, Lowe's achieves high satisfaction across the customer experience.

San Luis Obispo, Calif. – Retailers who want to keep their customers happy and ensure positive word-of-mouth need to follow the “five-day rule” when fulfilling deliveries.

According to a new study of 13,000 consumers from cloud-based distributed order management solution provider Shopatron, 87% of orders delivered by a retailer or brand in five days or less resulted in the customer becoming a “promoter.”

New York – Retailers are continuing to cut ties with real estate developer and Republican presidential primary candidate Donald Trump in the wake of his recent disparaging comments about Mexican immigrants.

Following in the footsteps of Macy’s, off-price retailers T.J. Maxx and Marshalls have said they will no longer sell branded Trump apparel and accessories. And that’s not the end of it.  

Advertisements and valuable content can bring your audience to your website, but what is driving them to your store? Even though customers are able to view and purchase items online, more than 90% of consumers are still more inclined to buy at a physical location.

Some techniques — like direct mail and business cards — are old-fashioned ways of driving your offline sales, but modern strategies are offering more advanced techniques for connecting with your consumers digitally. Keep up with your audience and build on-site relationships with these four tips.

Photo via Boston Business Journal

Minneapolis – Target Corp. is taking its urban-format to the East Coast.

The retailer will open a CityTarget location in Boston’s Fenway neighborhood on July 22. Boston Business Journal offers a sneak peek at the three-level, 160,000-sq.-ft. store.

Click here.

 

Albertsons completed its acquisition of Safeway earlier this year to create a $57.5 billion company that now plans to return to public ownership with a major stock offering with implications for trading partners and competitors.

Lowe's is doing all the right things when it comes to customer satisfaction, according to J.D. Power's 2015 Appliance Retailer Satisfaction Study.

The study, now in its eighth year, measures customer satisfaction with appliance retailers by examining seven factors (in order of importance): sales staff and service; store facility; price; delivery service; sales and promotions (new to the study); merchandise; and installation service. Satisfaction is measured on a 1,000-point scale.

Sam's Club is looking to expose more of its shoppers to 3D printing technology by expanding its partnership with MakerBot.

The retailer announced it has expanded its availability of MakerBot Replicator Mini Compact 3D Printers to all 651 Sam’s Club locations nationwide. Select clubs will also feature a new in-club display that prominently showcases a physical MakerBot Replicator Mini Compact 3D Printer, so customers can learn about the technology first hand.