Marketing Tactics

Sylvia Mathews Burwell was named president of the Walmart Foundation Friday morning and will join the organization in January 2012. She currently serves as president global development for the Bill & Melinda Gates Foundation and will replace Margaret McKenna who served as president of the Walmart Foundation since 2007 and announced her retirement earlier this year.

Bentonville, Ark. -- Walmart and the Walmart Foundation on Friday named Sylvia Mathews Burwell as president of the Walmart Foundation.

Burwell will join Walmart in January 2012 to lead the company's charitable giving efforts and Walmart's Global Women's Economic Empowerment Initiative. Burwell will also guide the company's social, environmental and economic opportunity efforts in Africa, the company said.

MINNEAPOLIS — Target announced that has partnered with FishWish to help reach its goal selling only sustainable and traceable seafood in its stores by 2015. 

FRAMINGHAM, Mass. — Staples is looking to appeal to more small business customers by offering an expanded selection of printed products through its Copy & Print service. To further entice these customers, through Nov. 12, the company is offering 30% off all purchases of Copy & Print services of $30 or more produced in store, online or by phone.

Bossier City, La. -- Covington, La.-based Stirling Properties, developer and property manager of Stirling Bossier Shopping Center, in Bossier City, La., announced the addition of Old Navy, Ulta Beauty, Maurices, Mattress Firm, The Joint and GNC to the center’s tenant lineup.

PITTSBURGH — Dick's Sporting Goods announced that it is honoring Breast Cancer Awareness Month with its "October -- The Power of Pink" campaign supporting the National Breast Cancer Foundation. Throughout October, Dick's Sporting Goods will feature a variety of pink ribbon items in its stores and online at www.DicksSportingGoods.com/pink from top brands including Nike, Reebok, Under Armour, Lady Hagen and MaxFli and is encouraging consumers to join in showing their support for the cause.

There will be no escaping the long arm of Walmart’s marketing efforts this holiday season as the retail reminds shoppers it has the lowest prices on the broadest assortment of merchandise. Chief merchandising office Duncan Mac Naughton is making sure of that, and on Wednesday he outlined all of the ways the company plans to communicate with shoppers in the months ahead.

ROCHESTER, N.Y. — Eastman Kodak Company announced that its Kodak Picture Kiosk software will now allow consumers to use images from Facebook to create photo products. The enhanced Facebook application is the flagship feature of the new Kodak Picture Kiosk software version 5.0 currently being rolled out to retailers worldwide, the company said.