Marketing Tactics

New York -- The National Retail Federation on Wednesday said it looked forward to continuing to work with President Obama and the new Congress toward the goal of putting Americans back to work and ensuring that the nation’s economy remains the strongest in the world.

NEW YORK — New York regional supermarket, Fairway has launched a dedicated website to help customers find the perfect turkey for Thanksgiving.

Via its turkey ordering website, customers can order organic, kosher or locally-raised birds from a variety of providers. All turkeys are delivered fresh and range in price from $1.99 to $9.99 per pound. Customers will receive reminders for pick-up when their order is ready.

TORONTO — Ahead of its 2013 debut, Target is building its presence in Canada with a new partnership with the Toronto Fashion Incubator for the annual TFI New Labels Fashion Design competition celebrating and supporting up and coming Canadian designers. 

The winner will receive $25,000 and the chance to create an exclusive collection to be sold in Target stores across Canada in 2014.

UNION BEACH, N.J. — In partnership with the American Red Cross, beginning Nov. 6, the P&G Mobile Relief Center will be stationed in Union Beach, N.J., to provide showers, personal care kits, household products — including Bounty, Charmin, Tide and Dawn — and baby products, including Pampers diapers and wipes, to victims of Hurricane Sandy, Procter & Gamble announced Monday. This service will be free to all victims, responders and their families.

NEW YORK — Beauty company L'Oréal Paris has recognized the charitable work of 10 women — including Montgomery County district attorney Risa Vetri Ferman, the cofounder of Mission Kids Child Advocacy Center — by distinguishing them as "Women of Worth" and giving them $10,000 each for their individual charities.

Atlanta -- Shapewear hosiery marketer Spanx has opened its first standalone location, a 1,200-sq.-ft. store in Tysons Corner Center in McLean, Va.

"With a growing product collection and fan base, our own dedicated space was inevitable,” said Spanx CEO Laurie Ann Goldman.

Two additional stores are set to open this fall, in King of Prussia, Pa., and Westfield Garden State Plaza, Paramus, N.J.

SAN FRANCISCO — Gap Inc. is donating more than $1 million to help victims of Hurricane Sandy, which struck the East Coast earlier this week and caused widespread damage and destruction.

Upon the request of the American Red Cross, Gap Inc. will donate more than $250,000 worth of clothing, which will be distributed tomorrow in New Jersey, one of the areas hit the hardest by this week’s superstorm. In addition, the company will donate $750,000 cash to provide critical help and necessities for those in affected areas.

GRAND RAPIDS, Mich. — Meijer announced that it will double match every customer's $10 Simply Give donation made Nov. 9 to 10 to help boost support for local food pantries before the holidays. The Double Match Days initiative is being launched as part of the retailer's Taste of the Holidays in-store sampling event as a way to thank customers for their continued commitment to help fight hunger in the Midwest.

MENOMONEE FALLS, Wis. — Kohl’s Department Stores has announced that the Narciso Rodriguez for DesigNation collection will be available nationwide on Nov. 7 at 7 a.m.

FAIRFIELD, Conn. — In response to Hurricane Sandy, GE today gave $1.1 million to support relief and recovery efforts throughout the Northeast of the United States. One million dollars was given to the American Red Cross Disaster Relief Fund. The additional $100,000 dollars was given to the United Way of America for them to direct to local communities where they determine the need is greatest.