Sears, Kmart tout celebrity partnerships for the holidays
HOFFMAN ESTATES, Ill. — Sears Holdings is touting its affordable and exclusive lines from and partnerships with celebrity designers Sandra Lee, Jaclyn Smith and Ty Pennington to give it an edge this holiday season.
Kmart, along with Sandra Lee and Jaclyn Smith, is inviting consumers to "decorate it forward" -- spread holiday cheer by sharing the gift of decorating and entertaining with family, friends and those in need. Decorating tips and inspiration to help others can be found www.kmart.com/DecorateItForward.
Fans of Lee and Smith can also enter to win one of two shopping sprees with the celebrity designers. One winner will join Lee on an exclusive Kmart holiday shopping trip in New York City where she'll lend her decorating and entertaining expertise. Another winner will join Jaclyn Smith on an exclusive Kmart holiday shopping trip in Los Angeles where she'll help style the winner's home for the holidays. For official sweepstakes rules, visit www.kmart.com/decorateitforward or logon to www.SHOPYOURWAY.com and check out the Win Your Way application by Nov. 26 to enter to win.
Sears is working with Ty Pennington to help customers create the perfect holiday home.
One lucky winner will receive a home visit and makeover from Ty Pennington as Pennington and his crew decorates the winner's home for the holidays. The home makeover will include outdoor lighting, as well as indoor decor to complete the look. The winner will also receive an auto tire package from Sears Auto Center including four new tires, alignment and balance service, as well as a $1,000 gift card to use towards the purchase of holiday apparel at Sears.