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Marketing Tactics

  • Digital Social Retail launches convergence platform for retail

    Paris, France -- Digital Social Retail, a division of digital marketing agency Holosfind, is launching a digital convergence platform for the retail industry, integrating innovative technology and centralized management, for real-time streaming of audio and video content and personalized geolocation messaging. After 18 months of development and the signing of a joint venture for the acquisition of technology with the Israeli company Media TV, Digital Social Retail has introduced the Social Retail convergence platform.
  • Exclusive: Brands to Watch

    Learn about emerging brands on the cusp of break-out success and formerly solid brands in need of a reset in this exclusive report, More Climbers & Fallers.

  • Store of the Week: Bond No. 9, New York City

    Bond No. 9 raises the bar for fragrance retailers with its redesigned flagship in downtown Manhattan. The space is transformed with glittering chandeliers, smoky mirrors and splashes of color.    Read More   
  • Bond No.9 transforms Manhattan store with Versailles-inspired design

    New York -- Fragrance marketer Bond No. 9’s flagship in downtown Manahttan has undergone a total redesign, with the interior modeled on a 21st century version of the Palace of Versailles’ Hall of Mirrors.
     
  • RH opens 40,000-sq.-ft. store in West Hollywood, Calif.

    Corte Madera, Calif. -- RH (Restoration Hardware Holdings) announced today the opening of its store, RH The Gallery, in West Hollywood, Calif.       With nearly 40,000 total interior and exterior square feet, the space features artistic abstractions and never-seen-before collections of home furnishings in a gallery setting.  
  • PayPal Canada launches Passport small business tool

    Toronto -- PayPal Canada is launching PassPort, a website designed to help small businesses sell internationally. On the PassPort website, entrepreneurs can find export market specific guidance on seasonal sales peaks including holidays and events; cultural customs, taboos and trends; shipping and distribution logistics; currency exchange and fees; and customs procedures and taxes.  
  • HSN celebrates holidays with special events, deals

    St. Petersburg, Fla. –- HSN is offering a range of special events and deals for the 2014 holiday season. The interactive retailer will offer special “Black Friday” sale events on Nov. 7, 14 and 21, and also run its annual “Thanksgifting Weekend” event Thursday, Nov. 27 to Monday, Dec. 1 with special “Doorbuster” sale items.  
  • Taubman to offer interactive "Frozen" attraction at 10 malls this holiday season

    Bloomfield Hills, Mich. --Taubman will offer a special "Frozen"attraction at 10 of its shopping centers across the country from Nov. 6-Dec. 24. The attraction comes a few days before Disney releases its "Frozen Sing-Along Edition" DVD on Nov. 18.
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