Marketing Tactics

Destination XL Group plans to open its first store in Manhattan this June and promises the city’s big and tall men an upscale experience at its store on 699 Sixth Avenue.

Canton, Mass. -- Dunkin' Donuts has signed an agreement with OLH Group to begin developing Dunkin' Donuts restaurants in the Brasilia and Goias regions of Brazil. The agreement calls for the development of 65 Dunkin' Donuts restaurants in the Brasilia and Goias areas during the next several years.

New York -- Express Inc. is opening its largest location in Times Square, N.Y. on March 25. The Times Square store is located in the landmark I. Miller building distinguished by its marbled frame and statues of iconic actresses including Marilyn Miller and Mary Pickford.

With more than 28,000 sq. ft., the location features imagery boxes, LED walls and screens, interactive iPads, mobile points-of-sale, and on-site charging stations to enhance the shopping experience.

Cranston, R.I. – During the 2013 holiday season, Alex and Ani turned to EBay Enterprise, an EBay Inc. company, to help drive sales and achieve higher ROI through its Facebook ads. Between Thanksgiving and Cyber Monday, the company’s Facebook ads drove $1.6 million

Charlotte, N.C. – The Cato Corporation cited weather, holiday promotions and a 53rd week in fiscal 2012 as impacting its net income during the fourth quarter of fiscal 2013. The retailer also said it plans to open 64 new stores and close 17 existing stores during fiscal 2014.

Net income fell 52% to $3.8 million from $7.9 million in the same period the prior year, within previously announced guidance range, while sales dropped 7% to $215.2 million from $232 million.

Waban, Mass. -- Chick-fil-A and Sonic Drive-In deliver the best customer experience in the fast food industry, according to the 2014 Temkin Experience Ratings, an annual ranking of companies based on a study of 10,000 U.S. consumers.

New York -- Duane Reade and Poncho, a personalized weather-forecasting service that sends users relevant weather updates tailored to their preferences via text or email, are teaming up in a pilot program targeted to the New York Metropolitan area consumer. Poncho users will receive their regular weather updates with select alerts featuring coupons for Duane Reade products that will help them battle the elements and their allergies.

Columbus, Ohio – Lane Bryant is opening a new store in Kennesaw, Ga. The store will be located in Town Center at Cobb, right next to the store's previous location at the mall.

The new store is slated to open March 21 and will have a grand opening celebration March 21-23.

New York – Merger talks between J. Crew and Japanese retailer Fast Retailing Co. have reportedly ended, at least for the time being. According to the Wall Street Journal, Fast Retailing, owner of the Uniqlo chain, left the discussions not long after they were made public by the media in late February 2014.

Miami – Burger King Worldwide Inc. is reportedly planning to introduce a mobile payment app. According to the Wall Street Journal, Burger King will launch the smartphone app in select markets starting in April 2014 and will offer it in all 7,000 U.S. stores within a few months of initial rollout.