Report: Burger King plans mobile payment app
Miami – Burger King Worldwide Inc. is reportedly planning to introduce a mobile payment app. According to the Wall Street Journal, Burger King will launch the smartphone app in select markets starting in April 2014 and will offer it in all 7,000 U.S. stores within a few months of initial rollout.
The app was reportedly developed by Tillster Inc. and will provide coupons and nutritional information as well as allow customers to pay for purchases via a digital stored value card. Burger King reportedly may add functionality for advance ordering and pickup at a later time.