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Marketing Tactics

  • Rite Aid's 'Innovation Challenge' yields unique DME product

    Rite Aid on Monday selected the Tri-Tip Walking Cane, an ergonomic walking cane, as the winner of the first-ever Innovation Challenge and will develope and sell the Tri-Tip Walking Cane in Rite Aid stores and online.

  • Jet.com travels in new product direction

    Online retail marketplace Jet.com is making a big move in the home goods market.

    Jet.com is purchasing Omaha, Nebraska-based online home products retailer Hayneedle for an undisclosed sum. The sale was announced in tweets on the official Hayneedle Twitter account. In addition, Jet.com founder, chairman and CEO Marc Lore and Hayneedle president and CEO Jon Barker confirmed the acquisition in an interview with the Omaha World-Herald.

  • A Children’s Place's Ezra Dabah returns with online shopping service for young girls

    Young girls are notoriously picky about what they wear, and a new online shopping service founded by the former chairman and CEO of A Children’s Place is looking to do something about it.

  • Wayfair brings digital expertise to an old-fashioned channel

    Online retailer Wayfair Inc. is putting a digital spin on that most traditional of selling vehicles: the paper catalog.

  • Another online brand gets serious about offline expansion

    An online brand known for its retro-inspired Indie fashions has brought on new executives to help it move into physical retailing and build an international presence.

  • Whole Foods is rolling out a food truck

    Whole Foods Market is launching a new format that aims to cater to the downtown business crowd, only this time there's no bricks-and-mortar involved. The grocery chain is launching a food truck in Austin, Texas, in March, according to the Austin Business Journal. The retailer plans to offer sandwiches and salads at first and likely expand the menu eventually. [Austin Business Journal]

  • Starbucks to finally open in ultimate coffee market

    Photo: Starbucks CEO Howard Schultz at Milan’s Duomo Cathedral

  • Design Awards Celebration at SPECS

    The Retail Design Institute will hold its 45th Annual Awards Gala & Fundraiser on March 12, 2016, at the Hilton Anatole, Dallas, the night before the kickoff of Chain Store Age’s SPECS Conference.

    The winners of the competition, including the Store of the Year, will be unveiled at the event, which will also showcase the latest trends in materials, signage, fixturing and in-store technology.

  • A penny for their business? J.C. Penney is on a roll

    J.C. Penney continues to be a bright spot in the retail sector with impressive increases in same store sales and earnings, as well as a new marketing campaign that is generating a lot of buzz.

    On Thursday the retailer announced that same store sales grew 4.1 % for the fourth quarter ended Jan. 30. A combination of strong sales growth, accelerated gross margins and disciplined expense reduction resulted in full year adjusted EBITDA of $715 million, a $435 million increase.

  • 2016 Sweets & Snacks Expo to focus on retail innovation

    This year's Sweets & Snacks Expo attendees will be treated to panel discussions by experts from the Consumer Electronics Show, Canadean, and the Center for Advancing Retail & Technology.

    All three sessions on the latest advancements taking place in retail will be held at the Expo’s new Discovery Theater located in Skyline Hall, which will host more than 130 new exhibitors and is home to “Innovation Avenue”.

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