Marketing Tactics

Brad’s Deals is reaching out to users of a platform that verifies online offers.

A new survey reveals a small percentage of shoppers are responsible for a large portion of returns.

Krispy Kreme is delivering on a key customer service enhancement it has long been piloting.

It looks like Sprouts Farmers Market’s value proposition and business model are helping the grocer avoid the fate of bankrupt specialty competitors -- at least for now.

Bob’s Discount Furniture is having a busy February.

The U.S. state and city with the most sellers on the Amazon Handmade store are on opposite coasts.

A rapidly-growing franchise chain is offering points and special shopping features to members of its new loyalty program.

As society becomes more diverse, we see a shift in people’s attitudes toward each other – and in the language they consider appropriate.