Marketing Tactics

Walmart has renewed its commitment to help eradicate HIV/AIDS through education, access to testing and partnerships to raise awareness of available resources.

Madewell is leveraging its Insider targeted loyalty program to help ensure a strong holiday performance.

Southeastern Grocers Inc. is expanding the footprint of its Hispanic banner via store conversions.

Think you know what the 2021 holiday shopping season has in store? Think again.

Nordstrom Inc.’s third-quarter earnings fell short of estimates due to higher labor costs and challenges in its off-price Rack division, whose sales fell from pre-pandemic levels.

Concerns for the environment and sustainability drive consumer purchase decisions.

“Cyber Monday” begins at Amazon on Saturday, Nov. 27.

A car show featuring more than 100 classic European automobiles drew thousands of people to Butler Town Center in Gainseville, Fla., according to Butler Enterprises.