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Marketing Tactics

  • J.C. Penney to celebrate Black Friday with its ‘only sale’ of the year

    Dallas -- J.C. Penney announced it will celebrate Black Friday with its only sale of the year. The retailer said more than 1,100 J.C. Penney stores will open their doors at 6 a.m. on Black Friday to offer low prices on gifts for the entire family — with no coupons or rebates required. Associates throughout the store will be equipped with mobile checkout devices.

  • Target to start Black Friday sale a day early

    New York -- Target plans to open at 9 p.m. on Thanksgiving Day to kick of its Black Friday promotional efforts and will follow up with additional deals that become available at 4 a.m.

    The company is also rewarding its REDcard holders by allowing them early access to select Black Friday sale items at Target.com.

  • Gap shows the love with new holiday ad campaign, gift card program

    New York – Gap is feeling the love this holiday season.

  • West Elm to make Indiana debut

    Brooklyn, N.Y. -- West Elm, a division of Williams-Sonoma, announced that it will open store in Indianapolis on Nov.15.

    Located in The Fashion Mall at Keystone, it will be the first West Elm in Indiana. Through a partnership with Etsy, the store will feature a locally made collection of decorative accessories from artists in the Indianapolis area.

     

  • Target, Walmart among Businessweek's Civic 50

    Washington — Target, Walmart and McKesson were each recognized Friday as one of America’s more community-minded companies as part of the The Civic 50 — the first scientific evaluation to rank the companies that best use their time, talent and resources to improve the quality of life where they do business. 

    The survey was conducted by the National Conference on Citizenship and Points of Light, and was published in the Nov. 9 issue of Bloomberg Businessweek.

  • Target joins early Black Friday crowd

    Target plans to open at 9 p.m. on Thanksgiving Day to kick of its Black Friday promotional efforts and will follow up with additional deals that become available at 4 a.m.

    The company is also rewarding its REDcard holders by allowing them early access to select Black Friday sale items at Target.com.

  • West Elm to open first Indiana location

    Brooklyn, N.Y. -- Home furnishings retailer West Elm today announced that it will open a new store in Indianapolis on Nov. 15. Located in The Fashion Mall at Keystone, the new store will be the first West Elm in Indiana.

    Through a partnership with Etsy, the store will feature a locally made collection of decorative accessories from artists in the Indianapolis area.

  • Marimekko expanding to West Coast

    New York -- Marimekko will open a flagship in the heart of Beverly Hills, Calif., on Nov. 15. The 5,000 -sq.-ft. store will feature the entire range of Marimekko products, from signature fashions to home furnishings and textiles, as well as a showroom to support further business development of the brand in the area.

    The Finnish textile and clothing design company, renowned for its original prints and colors, opened a store in Palo in the Stanford Shopping Center, on Oct. 25.

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