Marketing Tactics

DEERFIELD, Ill. — Walgreens is continuing its Community Corner Initiative by showcasing products manufactured by African-American suppliers, in line with Black History Month.

ATLANTA -- Digital Signage Expo announced that it has scheduled Intel's Jose Avalos, retail and digital signage worldwide director, embedded and computing Division, to keynote at DSE 2011 on Feb. 24, 2011, in Las Vegas.

In his address titled, "Key Trends Affecting the Future of Digital Signage," Avalos will talk about trends and challenges facing those operating in this space.

Target took the 21st spot out of a list of 46 retailers ranked for their customer service. Zappos.com took the top spot followed by Amazon.com and LL Bean. Walmart was ranked 27.

Other retailers in the top ten include Overstock.com (4), JCPenney (6) and Kohl's (7).

MINNEAPOLIS -- Best Buy announced that it is helping consumers get ready for the Super Bowl by offering deals on Samsung products in stores and online through Feb. 5. 

Best Buy's deals include:

New York City -- Robert K. Futterman & Associates said Monday that it has secured a long-term lease for Gap 1969 at 513 Broadway, between Spring and Broome Streets in SoHo, for the brand’s first permanent location in New York City for the concept store.  

Gap 1969 is currently operating in a temporary space at 524 Broadway.  Scheduled to open in early spring 2011, the new apparel store will occupy 2,800 sq. ft. of ground-floor selling space, and 3,000 sq. ft. in the basement and 3,000 sq. ft. in the sub-basement.    

Canton, Mass. -- Dunkin' Donuts has signed agreements with four franchisees to develop 16 restaurants in Tampa, Orlando and Tallahassee over the next several years.

Dunkin' Donuts development throughout Florida is part of a steady and strategic growth strategy, which includes expanding in existing markets while entering new cities across the country.

HOFFMAN ESTATES, Ill. -- Kmart, LF USA and Latin World Entertainment Licensing announced the launch of a new lifestyle collection by renowned actress Sofia Vergara. Sold exclusively through Kmart, the collection will embody the "Modern Family" star's signature style of glamour and sexiness with an air of approachability, according to a press release.

The collection, which will include sportswear, dresses, handbags, jewelry, and footwear will be available at over 800 Kmart stores nationwide and Kmart.com beginning this fall.

NEW YORK — At a press event in New York on Wednesday, Pacific World and Walmart officially took the wraps off a new eco-friendly beauty line for tweens, aptly named GeoGirl.

The line, which has a suggested retail price between $3.98 and $5.98, is launching exclusively at about 1,250 Walmart stores and on Walmart.com beginning in March. The 69-SKU collection includes makeup for face, lips, cheeks and eyes, as well as skin and body care. A GeoGirl website is slated to launch Feb. 24.

TOKYO -- Sony Computer Entertainment has unveiled "PlayStation Suite" (PS Suite) for Android based portable devices.

In providing the PlayStation experience on Android based portable devices, SCE said it will commence a "PlayStation Certified" license program for hardware manufacturers.  Through this program, SCE will offer necessary support, including development support as well as logo licensing, to ensure the delivery of PlayStation quality experience across various devices.

First it was Walmart U.S. president and CEO Bill Simon at the White House with First Lady Michelle Obama announcing a healthy food initiative that generated enormous amounts of favorable publicity for the company. Now we get word out of Europe that Walmart president and CEO Mike Duke and Walmart International president and CEO Doug McMillon not only attended the World Economic Forum in Davos, Switzerland, they hosted a breakfast meeting.