Marketing Tactics

Stamford, Conn. -- Pitney Bowes Inc. said that leathergoods retailer Dooney & Bourke will use technology and shipping services from Pitney Bowes to help expand the global online reach of its handbags and accessories.

Dooney & Bourke will use Pitney Bowes’s e-commerce software and international shipping services to help offer a seamless and convenient cross-border purchasing and shipping experience to online shoppers to destinations in up to 90 countries worldwide.
 

FRAMINGHAM, Mass. — Staples and LinkedIn have teamed up to launch SUCCEED: Small Business Network, an online forum for small business professionals.

Broomfield, Colo. -- Mrs. Fields Cookies said Tuesday it will open a new location at Arista Place, located in Broomfield, Colo.

The flagship store, which is slated to launch construction this month, will feature a new store design and branding. It is expected to open in March 2013.

The new design, said the company, will incorporate more soft seating and a retail area for ordering cookie gifts online. The corporate location will also serve as the company’s training university for new franchisees.

Through the first 30 days of the holiday season online sales have surpassed $20 billion with several days last week above the $1 billion mark.

MATTHEWS, N.C. — Less than six months after joining Family Dollar, Tammy L. DeBoer has been named SVP of food.

DeBoer will report to Paul White, EVP and CMO at the rapidly growing discount retailer. This latest appointment comes as the retailer has taken steps to position itself as a one-stop destination for shoppers with expanded assortments of food and consumables.

New York -- Brixmor Property Group announced four lease executions with Ross Dress for Less  across the Brixmor portfolio. Within the Brixmor portfolio of shopping centers, Ross currently has 26 locations in 11 states and encompasses approximately 800,000 sq. ft.

NEW YORK — Iconix Brand Group has acquired the Umbro brand from Nike for $225 million in cash.

The purchase price was funded with Iconix’s recently completed $600 million securitized financing facility, which gives the company flexibility to pursue other deals. Iconix chairman and CEO Neil Cole alluded to that possibility in commenting on the Umbro acquisition.

Denton, Texas -- RED Development announced it will bring Dillard’s department store to Rayzor Ranch Town Center, the new, open-air retail and entertainment destination now under development in Denton, Texas.  

Dillard’s, being planned as a 126,000-sq.-ft. store, is the first anchor department store named for the new project since RED became an owner and assumed the management of the property in 2010.