Marketing Tactics

SEATTLE — Amazon.com has launched the Entertainment Collectibles Store (amazon.com/entertainmentcollectibles) which offers more than 350,000 unique and rare collectibles, including memorabilia from Academy Award and Grammy winning artists and honorees. 

Amazon customers can browse collectibles by item type, entertainment type, autographed, price and year to find everything from classic photographs and original manuscripts to signed artist contracts and autographed movie posters.

St. Louis -- Build-A-Bear Workshop, which is in the midst of a major turnaround initiative, reported a net loss of $36.5 million for its fourth quarter ended Dec. 29, compared with a net loss of $9 million during the prior-year quarter.

Total revenue for the quarter was $118.2 million, down 1% from the prior-year quarter.

McLean, Va. -- Capital One Financial Corp. said Tuesday that it will sell off its Best Buy portfolio of private-label and co-branded credit card accounts. Current loan balances total about $7 billion.

The pair is severing their ties earlier than expected – the break-even sale of the portfolio to Citi is expected to finalize in third quarter 2013.

ATLANTA — Ingrid Saunders Jones, SVP global community connections for the Coca-Cola Company and chair of the Coca-Cola Foundation will retire after 30 years with the company, effective June 1. 

A well-respected global leader, Jones joined The Coca-Cola Company in 1982 and has held roles of increasing responsibility around the Company’s corporate giving and community outreach. She has served as Chair of The Coca-Cola Foundation since 1991.

HUDSON, Ohio — Jo-Ann Fabric and Craft Stores has named Riddianne Kline SVP chief marketing and merchandising officer.

In addition to retaining her current responsibilities overseeing both marketing and advertising for Jo-Ann, Kline will assume responsibility for the merchandising, product development and inventory management groups.

WESTLAKE VILLAGE, Calif. -- Using social media to drive brand awareness and sales has to be a carefully thought out process, a new study by J.D. Power and Associates has found.

Salt Lake City -- The world’s highest-resolution LED screen is on display in Las Vegas. The enormous screen, approximately 310 ft. wide by 60 ft. tall and populated with close to 11 million pixels, is the feature attraction of the Harmon Corner Retail Center, on the northeast corner of the Las Vegas Boulevard. The three-level center is anchored by Walgreens.

MINNEAPOLIS — Target has partnered with pop music group Mindless Behavior to let fans write lyrics for the band, the mass merchandise retailer said Thursday.

The contest, called "Your Lyrics, Their Voices," gives fans the opportunity to write their own song lyrics for a verse of a special fan edition of the title track for the album "All Around the World."