Marketing Tactics

ST. LOUIS — Ralcorp Holdings announced that Terence Block will serve as president and COO of Post Holdings Inc., effective January 1, 2012 . Block will also join the board of directors of Post Holdings following completion of the separation of the Ralcorp and Post cereal business.

NEW YORK — Further proof that the sluggish economy is affecting higher-income households much less than lower-income households can be found in the quarterly profits of Dillard's and Nordstrom's, which both reported earnings this week.

Dillard’s Inc. reported Friday that profit for the quarter ended Oct. 29 soared a record 85% to $26.6 million, compared with $14.4 million in the year-ago period. Strong comps and contained expenses propelled the strong performance.

BENTONVILLE, Ark. — Sam's Club has revealed 60 featured deals for its annual, members-only Day After Thanksgiving Event (D.A.T.E.). The event will take place at all Sam's Club locations nationwide at 5 a.m. on Friday, Nov. 25.

Members who participate in the event will be able to enjoy complimentary breakfast from 5 a.m. to 8 a.m. In addition, shoppers who join Sam's Club or upgrade to Plus Membership while in-club through the weekend will receive a $20 gift card.

Menomonee Falls, Wis. -- A Friday report in Advertising Age said that Kohl’s Corp. has added $30 million to its fourth quarter marketing spend in order to pad its efforts to garner holiday shopping dollars.

In 2010, the retailer spent $113 million on measured media in the fourth quarter, according to the report, and will spend about $143 million this year. Annually, Kohl’s spends $340 million.

San Antonio, Texas -- A Friday report in the San Antonio Express News said that grocer H-E-B has opened its Toyland mall-based stores for the second year in a row.

The seasonal toy and entertainment concept – which sells no groceries – is called H-E-B Toyland and is currently open at Rolling Oaks Mall (San Antonio), the San Marcos (Texas) Premium Outlets, and in Corpus Christi, Texas, until Jan. 15.

BENTONVILLE, Ark. — Walmart announced that it is starting its Black Friday promotions at 10 p.m. on Thanksgiving Day (Nov. 24), raising the question: "Should we just call it Black Thursday already?"

For the first time, Walmart will open its stores at 10 p.m. to offer customers special savings on top toys, home and apparel. Deals include Barbie dolls for $5 each, a $20 inflatable snowman, a 20-piece Paula Deen cookware set for $86.44 and kids character sleepwear sets for $4.47. 

MINNEAPOLIS — Target, along with The Heart of America Foundation, The Mission Continues and hundreds of volunteers,  announced that it will celebrate the unveiling of newly renovated libraries at Jack Kimbrough Elementary in San Diego on Nov. 10, and Camp Allen Elementary in Norfolk, Va. on Nov. 11. The unveiling events will honor Veterans Day and mark the conclusion of the 2011 Target School Library Makeover program, which included the transformation of 42 elementary school libraries.

Overall, there was a slight upward trend in both size of inserts and circulation, with a 5% increase in the number of pages per insert and 2 % increase in the average number of inserts across markets.

SECAUCUS, N.J. — The 2011 Kosherfest confirmed what many in the industry already know — kosher products are in high demand by a growing number of both Jewish and non-Jewish consumers. 

Menomonee Falls, Wis. -- Kohl’s Corp. reported Thursday that profit for the quarter ended Oct. 29 rose 20% to $211 million, compared with $176 million in the year-ago period.

The retailer cited cost cuts and strong demand for exclusive brands for the strong performance, which matched Wall Street expectations.