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Marketing Tactics

  • RetailMeNot opens Canadian coupon site

    Austin, Texas – Digital coupon provider RetailMeNot is expanding into Canada with the launch of its new RetailMeNot.ca site. The site provides Canadian consumers with access to thousands of digital coupons for more than 6,000 retailers doing business in Canada.

  • Gallup poll: Americans don’t want soft drink size limits

    Washington, D.C. – A sizable majority of American consumers oppose efforts by the government to impose limits on the size of soft drinks and other sugary beverages sold in restaurants, according to results of a new Gallup poll. Sixty-nine percent of 1,015 consumers ages 18 and older said they would vote against a law limiting the size of sugary beverages to 16 oz.

  • Starbucks raises some prices

    Seattle – Starbucks has enacted small increases in the prices of less than one-third of its beverages in select markets. The increases, which average about 1%, affect smaller sizes of brewed coffee, tea, latte and espresso drinks. Larger venti- and grande-sized drinks will not have their prices changed.

  • Coupons and cutting edge e-commerce meet in St. Louis and Columbus

    St. Louis and Columbus, Ohio, are ground zero for a new initiative from News America Marketing that blends e-commerce with the traditional free-standing insert.

  • JoS. A. Bank to dress vets with success

    HAMPSTEAD, Md. — JoS. A. Bank Clothiers teamed up with the Gary Sinise Foundation to give suits to thousands of military veterans as they re-enter the civilian workforce.

  • Bed Bath begins new fiscal year as planned

    Improvements in the housing market that have lifted the fortunes of Home Depot and Lowe’s so far this year extended to leading home goods retailer Bed Bath & Beyond, which reported solid sales growth late Wednesday.

    The company produced earnings per share of 93 cents that met analysts’ consensus estimate and fell with the guidance range of 88 cents to 94 cents, on sales that grew 17.8% to slightly more than $2.6 billion. Same store sales rose 3.4% during the first quarter ended June 1, on top of a prior year comp increase of 3%.

  • Dick’s endears itself to athletes with online initiative

    Dick’s Sporting Goods has partnered with IMG academy to develop an innovative new digital training platform to help the retailer drive increased engagement with athletes looking to achieve peak performance.

  • HoneyBaked to open 30 stores in Northeast, expand to Japan

    Atlanta - A Tuesday report by the Atlanta Business Chronicle said that the HoneyBaked Ham Co. of Georgia will expand in the Northeast with 30 new stores over the next five years, and will make its international debut in Japan via a partnership with Toranomon Ham Co. Ltd.

    “Demand is growing in the northeast region,” said Molly Kesmodel, VP franchise development at HoneyBaked Ham. “Strategically speaking, we have had a solid year thus far with signed deals in Pennsylvania, Alabama and Georgia."

  • Walmart CEO Duke responds to Obama Renewable Energy address

    Bentonville, Ark. - Mike Duke, president and CEO of Wal-Mart Stores, released the following statement in response to President Obama’s renewable energy address on Tuesday:

  • Safeway only retailer among Employer Support Freedom Award winners

    Pleasanton, Calif. - Safeway was selected to receive the 2013 Secretary of Defense Employer Support Freedom Award, the nation's highest honor given to employers for exceptional support of National Guard and Reserve employees.

    Employer Support of the Guard and Reserve, an office of the Department of Defense, announced the 15 award recipients on Tuesday.

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