Marketing Tactics

Richardson, Texas -- KDC announced it has agreed to sell land to Look Cinemas to build a 60,000-sq.-ft. upscale dining and movie theatre complex at CityLine, the company’s 186-acre mixed-use project in Richardson, Texas.

Digital identity solution provider ID.me has unveiled its new retail rewards marketplace, which helps retail brands hyper-target valuable influencers and consumer segments with exclusive offers that are protected from fraud.

Raleigh, N.C. -- Northwood Ravin has announced six new service retailers and restaurants for Bradford, the multi-use development in the northeast corner of Davis and High House Roads adjacent to the desirable Preston neighborhood of Cary, North Carolina.

Brown Shoe Company has invested in Jack Erwin, a men’s brand that offers high-quality, handmade men’s shoes directly to consumers.

“We looked at several companies and Jack Erwin really stood out to us as a great incubator brand with high growth potential and an interesting, new business model,” said Diane Sullivan, CEO, president and chairman of Brown Shoe Company. “Lane and Ariel, the founders, have an unwavering commitment to quality and detail and represent the next generation of business in our industry.”

Canada’s leading food and drug retailer Loblaw Companies is highly regarded for its private label prowess and now its President’s Choice brand is the focus of the most ambitious marketing initiative ever.

Lancaster, Pa. -- Auntie Anne’s Pretzels, the 1, 600-unit global franchise, has entered into a partnership with Meijer. In August, Auntie Anne’s opened its first Meijer franchise location, in Fort Wayne, Indiana.
 
Auntie Anne’s will continue to build its partnership with the Grand Rapids, Mich.-based retailer with two stores currently in the pipeline. The first is slated to also open in Fort Wayne later this year, with an additional location planned for Michigan in 2015.
 

New York -- Lululemon Athletica signed leases to open two new stores in the Soho section of downtown Manhattan, including its first-ever freestanding store for men, The Real Deal reported.

The men’s store will be located at 127 Prince Street. The women’s store will take space at 125 Prince Street.

Lululemon is on track to open some 45 locations this year.

Kroger plans to open three new fuel center locations this week — in Abingdon, Virginia; Decatur, Georgia; and Louisville, Kentucky — that bring the company's fuel center locations total to 2,000.  

Kroger operates 1,275 supermarket fuel centers and 725 convenience stores with fuel. Combined, the company sells fuel in 37 states and is the third-largest owner-operator of fuel centers in the United States.