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Talbots selects APT analytics software
Hingham, Mass.-- Talbots Inc. will license APT’s software, including its Test & Learn and Market Basket Analyzer platforms, to test and analyze key business initiatives including promotions, merchandising, marketing and store operations. Talbots will use APT’s Test & Learn approach to identify which actions are most successful in improving performance and measure their impact on a test versus control basis. -
U.K. convenience store One Stop extends Galleria merchandising rollout
Wolverhampton, U.K. –- U.K.-based convenience chain One Stop has been using Galleria’s Customer Centric Merchandising solution for planogram automation and optimization for a number of years, and is now implementing the Galleria Behavioral Cluster Planning tool. The new solution will provide a better understanding of consumers, assisting One Stop to understand how their categories are being shopped.

