Marketing Tactics

San Francisco -- Visa is launching a new service, Visa Checkout that enables consumers throughout the United States, Canada and Australia to pay for goods online, on any device, with just a few clicks.

Beachwood, Ohio — DDR announced the grand opening of Seabrook Commons, the company’s most recent ground-up development project located in Seabrook, New Hampshire, a northern suburb of the Boston MSA.

The 380,000-sq.-ft. power center is 96% leased, anchored by Walmart, Dick's Sporting Goods, PetSmart, Michaels, ULTA, Famous Footwear and Five Below, and features a complementary restaurant lineup that includes Panera, Outback Steakhouse and Noodles & Company.

Denham Springs, La. — Belk will open a 75,000-sq.-ft. store in Denham Springs, Louisiana, near Baton Rouge, that will become the first department store anchor at the regional lifestyle center at Juban Crossing. The grand opening is slated for October 15.

The new, $7-million store will feature the latest retail design and décor for the Charlotte, North Carolina chain.

New York -- J.C. Penney has teamed up with NBC’s “Today Show” to display five mannequins created in the image of real Americans in the windows of its store in Manhattan. The mannequins, which include a model of woman in a wheelchair and a male double-leg amputee, were made by Fusion Specialties, Broomfield, Colorado.

Seattle – Starbucks opens its first store in Colombia on July 16. The three-story location in the capital city of Bogota is the first of 50 stores Starbucks plans to open in Colombia by 2019.

Beachwood, Ohio - DDR Corp. will hold the grand opening of Seabrook Commons, the company’s most recent ground-up development project located in Seabrook, New Hampshire, on Aug. 12. This 380,000-sq.-ft. prime power center is 96% leased, anchored by Wal-Mart, Dick's Sporting Goods, PetSmart, Michaels, Ulta, Famous Footwear and Five Below, and features a complementary restaurant lineup that includes Panera, Outback Steakhouse and Noodles & Company.

By Anders Ekman, DataMentors

With back-to-school season underway, Jo-Ann Fabric and Craft Stores is looking to drive student traffic to its stores with an exclusive savings offering for qualified students between now and July 31.

Staples has officially launched the 2014 back-to-school season with its Make More Happen for Less promotion, which offers customers three ways to save on products.

“This year, Staples will Make More Happen for Less with guaranteed savings and exciting products not found anywhere else,” said Demos Parneros, president of North American stores and online, Staples. “Our 110% Price Match Guarantee, Staples Less List and Weekly Hot Deals let customers find everything they need to succeed in school — at great prices.”

Macy’s is gearing up for the 2014 back-to-school season by reaching out to moms, kids and college students with a one-day shopping event in select locations nationwide called Teen Vogue Back-to-School Saturdays on Aug. 9.

During the shopping event, back-to-school shoppers will be able to pick from a showcase of fall fashions.