Marketing Tactics

AUSTIN, Texas - Whole Foods Market announced that it is offering free overseas shipping of its holiday gift boxes to APO, FPO and DPO addresses.

Available only at www.wholefoodsmarket.com/giftbox, Whole Foods Market offers five different gift boxes that range from $40 to $60 each. 

WASHINGTON - The National Retail Federation announced that it has urged the Senate to support legislation extending Bush era tax cuts that is scheduled for a procedural vote today, saying the measure would help preserve and create jobs.

Reston, Va. - comScore reported holiday season retail e-commerce spending for the first 40 days of the November – December 2010 holiday season at more than $21.95 billion, up 12%  versus the corresponding days last year. The most recent week (week ending Dec. 10) reached $5.15 billion in spending, an increase of 11% versus the corresponding week last year, as two individual days each surpassed $900 million.

PROVIDENCE, R.I. - Marketing communications firm Duffy & Shanley has been hired by Staples to manage its 2010 public relations efforts for the holiday shopping season. 

For the last two years, Duffy & Shanley said it has worked with Staples on its holiday marketing and public relations efforts in some capacity.

GRAND RAPIDS, Mich. - Grand Rapids-based Spartan Stores has announced the introduction of its new Michigan-made Indulgent Creations premium ice cream. Four Indulgent Creations will be available year round through Spartan Stores D&W Fresh Market, Family Fare, Felpausch, Glen's Market, and VG's Stores, as well as through nearly 400 independent stores in Michigan and Northern Indiana selling Spartan Stores brand products.  The four core flavors include: Double Vanilla, Toasted Butter Pecan, Mint Chip, and Double Dark Chocolate.  

ENGLEWOOD, Colo. - Sports Authority has announced a partnership with ShopRunner (http://www.shoprunner.com), a members-only online shopping program that offers consumers unlimited, free two-day shipping with no minimum order size, and free shipping on returns, across a wide selection of retailers.

NEW YORK - Macy's announced that it was found to be the number one department store retailer in the United States, according to a survey of international visitors by Mandala Research.

Atlanta -- Atlanta-based Jones Lang LaSalle said it has added local playhouse theatre company Broadway Classics Productions to Harrisburg Mall.

Located in a former anchor store situated off of Center Court, Broadway Classics Productions opened on Nov. 19.

The theater expects 200 to 300 people per show, with three to four shows per week.