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Marketing Tactics

  • Kroger transforms headquarters for breast cancer awareness

    Cincinnati -- Throughout the month of October, Kroger is lighting up its Cincinnati headquarters with pink spotlights and 150-ft. banners, celebrating breast cancer awareness month.  

  • Uniqlo in West Coast debut unveils ‘virtual dressing room’

    San Francisco -- Uniqlo will open its first store on the West Coast, in San Francisco, on Oct. 5.

  • Sam's Club offers free women's health screenings

    BENTONVILLE, Ark. — Membership-based retailer Sam's Club is offering free health screenings for women, the company said.

    Sam's Club said it would offer screenings worth $150, including those for thyroid-stimulating hormone, prostate-specific antigen, blood pressure, body mass index, total cholesterol, high-density lipoprotein cholesterol, blood sugar and vision. In addition, the chain will give away more than 25,000 free breast self-exam tests with the screenings. The events will take place at every Sam's Club with a pharmacy on Oct. 13.

  • Toys'R'Us joins digital entertainment game

    WAYNE, N.J. — Toys"R"Us is expanding further into the entertainment space with the launch of a new digital service aimed at providing family-freindly movies and shows to its customers.

  • Mixed bag for apparel retailers and department stores in September

    New York -- Apparel retailers and department stores reported monthly revenue results for September that were mixed, as Gap Inc. and Limited Brands posted gains that beat Wall Street estimates, while Macy's and Kohl’s missed expectations.

    However, many analysts said spending was fairly strong for the month.

  • McCormick World of Flavors uses HP technology to engage shoppers

    Palo Alto, Calif. -- HP announced that its technology is powering an interactive, hands-on experience for shoppers and visitors at the new McCormick World of Flavors store in Baltimore.

  • Grocery savings site partners with Catalina Marketing

    LOS ANGELES — TheGroceryGame.com, the largest grocery savings site in the U.S., is partnering with Coupon Network/Catalina Marketing which provides online printable grocery coupons. Catalina coupons can be obtained by consumers, free of charge in Teri's Coupon Center. Teri's Coupon Center can be found on TheGroceryGame.com.

  • Meijer extends fuel savings program through the holidays

    GRAND RAPIDS, Mich. — Meijer is extending its fuel savings program will continue through the holiday, providing Meijer credit card customers with a 10 cent per gallon discount on fuel during the busy travel season.

    The Grand Rapids, Mich.-based retailer's discount program is available at all 180 Meijer gas stations and will run through Jan. 5.

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