Report: Online holiday spending will hit $32.4 billion
New York City -- Online spending should increase by 11% this holiday shopping season, according to date collected by comScore. Already, consumers have spent $9 billion online in the first 21 days of November, a 13% increase versus the corresponding days last year.
ComScore is forecasting that online spending from the November to December period will reach $32.4 billion, representing an 11% gain versus a year ago.
In 2009, consumers spent $29 billion on holiday e-commerce purchases. Last year’s e-commerce holiday spending rose by 4% from 2008.