Marketing Tactics

Toronto -- Sears Canada said Friday it has unveiled four refreshed store concepts in Ontario, and Quebec, each featuring additional brands and product displays.

The Kitchen Shop now features small appliances organized by type and major appliances are displayed in gallery settings. A number of departments, including mattresses and footwear, have deepened product offerings and enhanced the merchandising of the lines.

CHARLOTTE, N.C. — Appliance manufacturer Electrolux has joined the effort to help with Sandy relief. The company has announced a $100,000 commitment to the American Red Cross Disaster Fund. In addition, the company will match employee contributions up to another $100,000.

Chicago — Black Friday will be the single biggest sales and foot traffic day of this holiday season, followed by Saturday, Dec. 22, according to ShopperTrak, the world’s largest counter and analyzer of retail foot traffic. With the greatest possible number of shopping days — 32 — lying between Black Friday and Christmas this year, ShopperTrak predicts that national retail sales will rise 3.3% (over last year) during the peak holiday shopping months of November and December; retail foot traffic will increase 2.8%.

PAWTUCKET, R.I. — Hasbro has provided $100,000 in combined grant support through the Hasbro Children’s Fund to the American Red Cross, World Vision and Feeding America to support their relief efforts following Hurricane Sandy. Additionally, over 10,000 games have been donated to shelters along the east coast.

Walmart’s decision to sell, and more importantly, actively promote, a $98 Internet-connected television device called Boxee TV could help shape the future of in-home content delivery.

GRAND RAPIDS, Mich. — Meijer is offering discounts on more than 400 toys at stores and online in anticipation of the holiday season as many customers are likely to want to keep prices down, the Midwestern mass-merchandise chain said Thursday.

The chain also plans to release a holiday gift guide that includes 18 pages of toys and an online release of its list of its top 25 toys. The toy discounts include toys in “virtually every” category, ranging from action figures to educational toys.

Minneapolis -- Target Corp. unveiled its lineup of gift cards for the upcoming holiday season. The expanded assortment, which include traditional gift cards with holiday and multicultural designs, and digital options, will be available in stores on Nov. 4

SALISBURY, N.C. — Food Lion has partnered with the American Red Cross to accept register and online donations to support disaster-relief efforts and help replenish the American Red Cross Disaster Relief funds in the wake of Hurricane Sandy.