Marketing Tactics

ST. LOUIS — Anheuser-Busch is launching a new advertising campaign that lets Budweiser drinkers track where their beer comes from and how it's made.

Austin, Texas -- Survey results by coupon site RetailMeNot revealed Monday that the vast majority of consumers believe that saving money is important.

According to the Shoppers Trend Report, conducted by The Omnibus Co. for RetailMeNot, 93% of consumers say they believe that saving money in their everyday lives is important. The survey also found that 61% are saving about the same or more money per month than they were five years ago.

MINNEAPOLIS — Target will feature electronics picked by the editors of Wired magazine, under a deal between the two.

Target said the custom-curated assortment of products would include four products available for the first time at Target, including personal fitness, photography and digital music streaming.

New York -- SL Green Realty Corp. and The Moinian Group announced they have appointed Winick Realty Group to exclusively market the former Daffy’s location at 3 Columbus Circle, in Manhattan.
 
The multi-level retail site is situated in the center of the 57th Street corridor, in close proximity to the new Nordstrom location that is set to open in 2018.     

ST. PAUL, Minn. — Leading firearms retailer Gander Mountain will open the state’s first dedicated Gander Mtn. Firearms Super Center in Rogers, Minn., by the end of April. It will be the retailer’s 12th store in the state.

GOODLETTSVILLE, Tenn. — Dollar General and Procter & Gamble are teaming up to honor a Florida mom as its official Every Day Hero for the month of May.

PORTLAND, Ore. — ShopIgniter, a company that enables digital marketers to connect brands with social and mobile consumers, is bolstering its executive team, on the heels of updating its platform.

MISSISSAUGA, Ontario – Walmart Canada is looking to resolve Canada’s raccoon problem by carrying Great Value Mint-X raccoon repellent garbage bags.