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Marketing Tactics

  • Cub Foods, BrightFarms to provide year-round local produce to Twin Cities

    ST. PAUL, Minn. — Supervalu banner Cub Foods has partnered with a local produce grower to provide year-round local produce to locations throughout the Twin Cities.

  • Cub Foods, BrightFarms to provide year-round local produce to Twin Cities

    ST. PAUL, Minn. — Supervalu banner Cub Foods has partnered with a local produce grower to provide year-round local produce to locations throughout the Twin Cities.

  • IT No. 1 priority for retailer spending

    NEW YORK — Retail executives have more cash, are adding employees and enjoying stronger revenue, but they remain quite guarded longer term, not seeing a complete economic recovery until 2014 or later, according to the 2012 Retail Outlook Survey by audit, tax, and advisory firm KPMG LLP.

    In the recent survey, 77% of retail executives indicate that their companies have significant cash on the balance sheet – up from 72% in KPMG's 2011 survey – and 56% say their companies' cash positions have increased from last year.

  • Greenpeace sees Target swimming in right direction

    Greenpeace has released its latest "Carting Away the Ocean" report, and Target should be pleased with where it ranked on the list. With a score of 6.4, Target placed fifth and earned an orange, or "passing," rating. While that may not seem so great, it is important to keep in mind that only two retailers, Safeway and Whole Foods received green, or "good" ratings for their scores of 7 and 7.1, respectively -- the first time any retailer has recieved such distinction.

  • Family Dollar rolls out Redbox kiosks to stores nationwide

    MATTHEWS, N.C. — Family Dollar is getting the Redbox treatment.

    The discount store chain announced it inked a multiyear deal with the Coinstar subsidiary, through which Redbox kiosks will be installed at Family Dollar locations across the United States. Family Dollar customers will be able to rent new release DVDs at Redbox for $1.20 a night, Blu-ray discs for $2 a night and games for $2 a night.

  • Macy's celebrates LGBT pride

    NEW YORK — Macy's is celebrating LGBT Pride Month this June with a number of initiatives including in-store events and participation in marches around the country.

  • Reitmans, Montreal, Canada

    Canadian specialty apparel retailer Reitmans broadens its appeal with a new store environment designed to appeal to a younger and more fashion-focused shopper while also engaging the existing customer base. Bright, crisp, clean and confident, the new design (by Dalzel and Pow, London) brings a fresh, modern feel to the brand.

  • A party unlike any other, Walmart wows shareholders and employees

    Justin Timberlake, Celine Dion, Taylor Swift and Lionel Richie kept the mood light and celebratory at Walmart’s annual meeting. See what The New York Times had to say about the event.


     

  • Sports Authority gets into loyalty game

    ENGLEWOOD, Colo. — Sports Authority has launched its first-ever customer loyalty program, The League, which offers members 5% back on their total point balances of 100 points or more earned quarterly. 

  • Online shoppers want simple returns, fast delivery

    RESTON, Va., and ATLANTA — A simple and convenient returns policy is an important factor in the decision to make a purchase online, a new study form comScore and UPS found. According to the Online Shopping Customer Experience Study, 63% of online shoppers look at a retailer’s return policy before making a purchase. Nearly half said they would shop more often and recommend a retailer with a lenient returns policy, indicating its value in driving customer loyalty.

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