Marketing Tactics

Bridgeview, Ill. -- Rose Paving Company, a provider of complete parking lot management solutions to commercial and industrial properties nationwide, announced it  raised $7,000 during its year-long, multi-event fundraising campaign benefiting St. Jude Children’s Research Hospital. The donation, presented to St. Jude in December, will help support the lifesaving mission of one of the world’s premier pediatric cancer research centers.

In a first-of-its-kind professional sports league shop-in-shop concept in a major retail chain, Dick’s Sporting Goods and the National Hockey League launched three NHL branded shops in Dick’s locations in Lombard, Ill., Cranberry Township, Pa., and West Nyack, N.Y.

The 400-sq.-ft. shops stock a variety of men’s, women’s and children’s lifestyle apparel, jerseys, headwear, outerwear and accessories featuring top NHL-licensed brands. The assortment includes authentic and lifestyle home team merchandise to cater to a wide range of fans.

New York -- Amazon.com is the most popular U.S. online retail site when it comes to having web content shared on Pinterest, the pin-board style social network, in the run up to Christmas 2013. The findings come from a study by digital marketing software and services specialist Searchmetrics.

In a study of ten top U.S. retail sites, images and pages from Amazon.com are being shared most frequently on Pinterest, with Walmart and Apple taking second and third positions respectively.

Last week Walmart made headlines when it opened two stores in Washington D.C., drawing a small group of protestors and countless customers. But it seems like these Walmart locations are not quite like the others. BuzzFeed compiled a list of 19 things that make D.C.’s first Walmart stores stand out from the rest.

Click here to read the list.

Amazon.com is the most popular U.S. online retail site when it comes to having Web content shared on Pinterest in the run up to Christmas 2013.

In a study of 10 top US retail sites, images and pages from Amazon.com are being shared most frequently on Pinterest, with Walmart and Apple taking second and third positions, respectively. According to a study conducted by digital marketing software and services specialist Searchmetrics, content from Amazon.com currently generates 16,360 pins per week, Walmart generates 5,778 pins per week and Apple generates 3,871.

Walmart declared an early Black Friday victory and reported record Cyber Monday sales, but the big box retailer is not done yet. Starting at 8 a.m. Friday, it is launching its Christmas Countdown Savings Event and dropping prices on popular toys, electronics, apparel and table games.

With only 12 days to shop before Christmas, the strategy aims to drive last-minute shoppers to both its stores and e-commerce site.

New York – Barnes & Noble is offering free shipping on any Nook e-reader device purchased online by 11 a.m. ET on Dec.23, with delivery guaranteed by Dec. 24. In addition, Barnes & Noble loyalty members get free express shipping on orders placed online by Dec. 19 at 11 a.m. ET, with guaranteed delivery by Dec. 24.

Dallas -- Alliance Data Systems, a leading provider of loyalty and marketing solutions derived from transaction-rich data, announced its retail services business, which manages more than 120 private label and co-brand credit programs, has signed a multi-year renewal agreement to continue providing private label credit card services for home decor and lifestyle retailer Z Gallerie.

The specialty retailer operates 58 stores located in 19 states, featuring an eclectic mix of upscale home furnishings and accessories.