Marketing Tactics

Austin, Texas — CBRE has announced three more Austin-area locations for local fast casual restaurant VERTS, bringing its store count to 10. In 2014, VERTS plans to open 13 new locations, including expansions into Dallas and Houston.

The newest locations are in North Austin. Locations in Round Rock and Cedar Park will open in the next two months.

Single Touch Systems, a technology-based mobile media solutions provider, has named Adam Meshekow as head of national retail sales.

Meshekow will be responsible for the company's direct sales and marketing efforts and will work with management to help architect plans for future client engagement and product development and deployment.

Pittsburgh – Dick’s Sporting Goods opens a new store in Panama City Beach, Fla., on March 7. The store will be located at Pier Park North and will be the retailer's 25th store in the state of Florida and its 559th nationwide.

Oscar Mayer is launching the P3 Portable Protein Pack, which the company designed for active consumers who are looking for a snack to help get them through the day.

The company says the new protein packs are positioned to become a major item in the protein-snacking category, which has enjoyed growth thanks to consumer desires for protein-filled snacks like Greek yogurt and protein bars. The on-the-go packs are made of three brands: Oscar Mayer Selects Meats, Kraft Natural Cheeses and Planters Nuts.

Jersey City, N.J. -- Adam Meshekow, former mobile brand marketing manager for Toys “R” Us Inc., is joining mobile media solutions provider Single Touch Systems Inc. as head of national retail sales. Meshekow will work with management to help architect plans for future client engagement and product development and deployment.

Walmart is awarding $1.75 million in grants from the Walmart Foundation to three of the nation’s leading nonprofit organizations: National Association for the Advancement of Colored People (NAACP), National Urban League (NUL) and United Negro College Fund (UNCF).

Hoffman Estates, Ill. – Sears Hometown and Outlet Stores Inc. has opened two new Sears Hometown Stores. The stores are located in Longmont, Colo. and Wenatchee, Wash., and will celebrate their official grand openings Feb. 28-March 1.

The stores were the 15th and 16th Sears Hometown Stores to open in 2013. If a product is not available in-stores, Sears Hometown Store associates can order customers any product from the entire merchandise selection offered by Sears.

Beachwood, Ohio — DDR Corp has published its 2013 Corporate Social Responsibility report, which can be viewed at csr.ddr.com. The report features various initiatives taken by DDR employees throughout 2013