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McLean, Va. - Digital identity solution provider ID.me has unveiled its new retail rewards marketplace, which helps retailers hyper-target influencers and consumer segments with exclusive offers that are protected from fraud. The new product extends ID.me’s coverage from niche affinity groups like the military and students to all consumers.

Appliance, electronics and furniture retailer Hhgregg is looking to drive traffic to its stores via a partnership with the Chicago Bears that will award seven fans with a VIP game-day experience.

In addition, as a partner of the team, the inaugural Chicago Bears’ street team will be named the Chicago Bears Monster Squad powered by Hhgregg.

Digital identity solution provider ID.me has unveiled its new retail rewards marketplace, which helps retail brands hyper-target valuable influencers and consumer segments with exclusive offers that are protected from fraud.

L'Oréal USA Women in Digital, a program that recruits, supports and promotes female entrepreneurs in technology, has announced the three new companies that have been selected as winners of its 2014 NEXT Generation Awards.

The winners — GLAMSQUAD, Jibo and Shareablee — were honored Thursday evening at an event in New York City hosted by athlete, fashion pioneer, actress and L'Oreal Paris spokeswoman Aimee Mullins, to celebrate both established and up-and-coming female leaders in technology.

Canada’s leading food and drug retailer Loblaw Companies is highly regarded for its private label prowess and now its President’s Choice brand is the focus of the most ambitious marketing initiative ever.

The opportunity to be discovered and appear in a national TV ad later this year are being used to entice Kohl’s shoppers to submit videos singing the hit song “Let it Go” from the Disney movie Frozen.

Kohl’s and Disney created the digital campaign called Sing Your Heart Out and are giving fans of the movie Frozen until September 29 to submit videos of themselves singing the song Let it Go for a chance to be included in a Kohls holiday commercial that will air during the 2014 American Music Awards.

Leading accessories retailer Claire’s plans to open 100 of its distinctive branded shops with thousands of products within Toys “R” Us stores worldwide by year end and alluded to the possibility of more locations to come.

PepsiCo’s top marketer and a former top Macy’s executive are the newest members of off-price retailer Burlington Stores board of directors.

The operator of more than 500 stores expanded its board to eight members with the addition of Frank Cooper III, chief marketing officer, global consumer engagement for PepsiCo’s global beverages group, and William “Mac” McNamara, former chairman and CEO of Macy’s Midwest division.