Events

London, U.K. — Online retailing giant Amazon.com is the retail industry's fastest growing social media brand. According to the latest Retail Social Media Benchmark results from eDigitalResearch, Amazon tops both the Facebook and Twitter social media rankings.

Amazon climbed to the benchmark's top spot, thanks in part to its recent Prime Day sales event, having gained more than 1.2 million new followers on its Twitter account since the last wave back in March.

GameStop is known for innovative promotions, but now the specialty retailer has made social marketing personal with its latest Summer at GameStop event.

The retailer has announced the winners of Summer at GameStop, a five-week social engagement and contest series aimed at gamers who shared their personal stories on how video gaming brings fans together to create unique friendships and lifelong relationships - and brought longtime friends together from across the country in the process.

A week after reporting disappointing sales growth for the second quarter, Kohl’s launching another exclusive celebrity fashion collection that aims to appeal to the millennial shopper.

Lane Bryant is taking a non-student approach to back-to-school marketing with its third annual Chalk it up to Style promotion.

Now through Aug. 31, teachers and supporting school staff who shop at Lane Bryant during Chalk it up to Style will enjoy saving 15% off their purchase when shopping in store with a valid school ID or paystub. 

New York -- Macy's is planning a catwalk show of its own to close out the biggest fashion week of the year.

The retailer announced that it will host “Macy’s Presents Fashion’s Front Row” on Sept. 17 in New York City, featuring celebrities, musical acts and a runway show.

With New York Fashion Week right around the corner, Macy's is planning a catwalk show of its own to close out the biggest fashion week of the year.

The retailer announced that it will host “Macy’s Presents Fashion’s Front Row” on Sept. 17 in New York City, featuring celebrities, musical acts and a runway show. 

Sephora is enhancing its omnichannel appeal by taking a page out of Birchbox’s playbook.

Dollar General is upping its commitment to beauty with an expanded lineup of products and an in-store beauty magazine.