The Finish Line’s Running Specialty Group acquires four-store, NYC-based JackRabbit Sports
Denver -- The Running Specialty Group (RSG), a division of The Finish Line, has expanded its presence in the New York City area with the addition of JackRabbit Sports, consisting of four locations. Additionally, JackRabbit owner and founder, Lee Silverman, will join RSG’s leadership team in Denver as senior VP of brand strategy.
“We are extremely proud to have JackRabbit join the RSG family and to further strengthen our leadership team through Lee’s vast knowledge of the specialty channel,” said Running Specialty Group president Bill Kirkendall. “Lee has built a very strong, industry-leading brand in the New York metro area. We look forward to continuing Lee’s vision of expanding the JackRabbit brand in the region, which is a key target market for RSG.”
JackRabbit opened its doors in 2003 and serves runners throughout NYC with its locations in Brooklyn, Union Square, on the Upper East Side and the Upper West Side.
In addition to sponsoring local races and teams, JackRabbit offers training programs for all fitness levels centered on running, cycling and swimming, as well as triathlon and cross training.
The Running Specialty Group operates 75 specialty running stores in 16 states and the District of Columbia under a variety of different banners.