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Events

  • Shoppers hooked on Bass Pro Shops

    The power of Bass Pro Shops’ brand of retail was evident at the company’s newest store opening this week as shoppers were undeterred by a massive traffic jam and a lack of parking, which forced some grand opening attendees to walk nearly a mile for a look inside.

    For the shoppers who did make it to the store before the doors swung open at 6:30 p.m., onlookers were treated to a host of celebrity appearances on a stage erected in the front parking lot, including:

  • Bridgestone aims to drive great futures

    While many retailers are promoting back-to-school sales, Bridgestone has come up with an alternative way to ring in the beginning of the school year.

    The company announced it is joining with Boys & Girls Clubs of America on an initiative to provide safe and productive after-school and summer space for kids and teens at Clubs in communities nationwide, with the programming and resources they need to achieve a great future.

  • Consumer shifting from pools to school

    Bentonville, Ark. -- It’s the dog days of summer and that can only mean one thing: consumers are thinking back to school.

  • Walmart.com goes from pool to school

    On the heels of Amazon's Prime Day promotion, Walmart.com is kicking off hundreds of special buys timed to a historical spike in traffic when customers start the bulk of their back-to-school shopping.

    According to Walmart, traffic to Walmart.com doubles in the four days from July 31 to Aug. 3 as customers turn their attention from the pool back to school. So Walmart is kicking off Back to Class Cyber Days online and on its mobile app, featuring 30% more Rollbacks and hundreds of exclusive discounts.

  • Dick's Sporting Goods steps up to the plate for kids

    Dick's Sporting Goods is stepping up to support a cause that will likely appeal to many of the retailer's core customers: funding for public school athletic programs.

  • Victoria's Secret Angels float in Times Square

    Victoria's Secret has a new cadre of Angels to celebrate the launch of two new lingerie collections.

  • Lululemon and beer: perfect together?

    Vancouver – Looking to up its appeal with men, Lululemon has added a new product (if only for the short term) to its mix: beer.

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