Ace makes March colorful

Oak Brook, Ill. – Ace Hardware is trying to make the bleary month of March as colorful as possible for consumers. Ace has launched 31 Days of Color, a month-long omnichannel consumer program featuring daily paint color selections alongside expert design advice and daily giveaways, as well as a nationwide paint makeover sweepstakes.



Every day in March, Ace is unveiling a "Color of the Day" selected from Ace's Clark+Kensington and Valspar paint lines. In addition, Ace’s design experts are providing daily color and design tips.



Consumers also have the opportunity for a paint makeover and daily Ace gift card sweepstakes, daily paint sample giveaways, and in-store promotions. Consumers can enter the 31 Days of Color Sweepstakes online every day in March. The winner will receive a $10,000 paint makeover, including a custom, in-person room design and color consultation by an Ace design expert, as well as the paint, supplies, labor and furnishings to complete the look in their home. Other giveaways include gift cards and half-pint paint samples.



Furthermore, Ace and Valspar will extend their expert color advice to consumers across the country during two Facebook chats with design experts.