Digital Marketing

Washington, D.C. -- Retailers will reveal their 2015 holiday strategies in the weeks ahead and as they do so the National Retail Federation is offering a powerful new resource filled with industry best practices to benchmark against for this year and beyond.

The newly released report, called the 2015 Holiday Planning Playbook, was compiled by top retailers over the course of the past year who served on various NRF councils focused on retail industry disciplines.

Belk Inc. looks like it has found a winner in a just-completed omnichannel back-to-school promotion.

Working with digital marketing provider HelloWorld, Belk allowed customers to both submit and vote on “looks” such as dorm room, game day and night out, created with Belk merchandise.

Dallas – 7-Eleven Inc. bases its value proposition on being a convenient way of purchasing food and CPG staples. But for consumers who are too time-strapped to even make a quick visit to their nearest 7-Eleven store, the retailer is offering a new omnichannel delivery service.

7-Eleven and omnichannel delivery provider DoorDash are partnering to provide on-demand delivery from participating 7-Eleven stores in New York, Los Angeles and Chicago, with delivery service following in Washington, D.C. and Boston in the coming months.

Charlotte, N.C. – Belk Inc. looks like it has found a winner in a just-completed omnichannel back-to-school promotion.

Working with digital marketing provider HelloWorld, Belk allowed customers to both submit and vote on “looks” such as dorm room, game day and night out, created with Belk merchandise.

A new website –- part social network, part online marketplace -- is partnering with dozens of well-known retailers to reward shoppers who promote their products on social media.

Yuno, a new social shopping e-commerce site that allows users to discover and shop for over 70 million products, launched this week. Free to use, Yuno curates fashion, lifestyle, sports and technology products from major retailers, including Macy's, Best Buy, Nieman Marcus, Saks Fifth Avenue and Foot Locker, and rewards users with cashback on every purchase made.

New York - Macy’s Inc. is reaching out to fashion-minded millennials by providing an online link to up-and-coming independent designers.

The retailer is entering a new collaboration with online fashion technology start-up company Nineteenth Amendment on Macys.com.

An innovative company incubated in the fashion tech lab Macy’s helped launched has struck a deal that will expose its roster of designers to the department store retailers’ mass market audience.

Charlotte, N.C. – How do social influencers discover the latest hot retailers and products?

Yuno, a new social shopping e-commerce site, allows users to discover and shop for more than 70 million products, curates fashion, lifestyle, sports and technology products from retailers including Macy's, Best Buy, Nieman Marcus, Saks Fifth Avenue and Foot Locker.