Digital Marketing

“Now Trending” is an exclusive online series to chainstoreage.com, featuring trending topics that impact the retail real estate landscape.

Cost Plus World Market is launching a contest aimed at its core shopper market.

St. Louis -- Build-A-Bear Workshop continues the transformation of its store experience — and business.

The specialty retailer on Tuesday debuted its updated store design at Mall of America, in Bloomington, Minnesota. Part of a company-wide brand refresh, the reformatted location was developed to increase productivity and optimize space while updating the brand’s overall brand look. New elements include:

• Sophisticated new logo, store set-up and color palette;

Guitar Center has crowned the winner of its Cover Me promotion, which aims to jump-start the career of amateur musicians.

The retailer along with DJ Zedd have selected Tyler Acord, aka Scout, as the winner of Guitar Center's Cover Me contest.

Washington, D.C. -- Retailers will reveal their 2015 holiday strategies in the weeks ahead and as they do so the National Retail Federation is offering a powerful new resource filled with industry best practices to benchmark against for this year and beyond.

The newly released report, called the 2015 Holiday Planning Playbook, was compiled by top retailers over the course of the past year who served on various NRF councils focused on retail industry disciplines.

Belk Inc. looks like it has found a winner in a just-completed omnichannel back-to-school promotion.

Working with digital marketing provider HelloWorld, Belk allowed customers to both submit and vote on “looks” such as dorm room, game day and night out, created with Belk merchandise.

Dallas – 7-Eleven Inc. bases its value proposition on being a convenient way of purchasing food and CPG staples. But for consumers who are too time-strapped to even make a quick visit to their nearest 7-Eleven store, the retailer is offering a new omnichannel delivery service.

7-Eleven and omnichannel delivery provider DoorDash are partnering to provide on-demand delivery from participating 7-Eleven stores in New York, Los Angeles and Chicago, with delivery service following in Washington, D.C. and Boston in the coming months.

Retailers will reveal their 2015 holiday strategies in the weeks ahead and as they do so the National Retail Federation is offering a powerful new resource filled with industry best practices to benchmark against for this year and beyond.

The newly released document is called the 2015 Holiday Planning Playbook and was compiled by top retailers over the course of the past year who served on various NRF councils focused on retail industry disciplines.