Marketing Tactics

PetSmart went out to sea to find a marketing head.

The residential overflow from Brooklyn’s storied Williamsburg section is spilling into neighboring Bushwick.

Cyber Monday was Amazon’s single biggest shopping day — even unseating the online giant’s Prime Day shopping event this summer.

It's been a busy two years for Duluth Trading Company.

While consumers globally anticipate Black Friday, the Cyber Monday frenzy is primarily a North American shopping event.

Tiffany & Co. reported third-quarter profit and sales that beat Street estimates, as sales strength in its Americas and Asia-Pacific regions helped to offset weakness in Japan.

Cyber Monday was the largest sales day in history, as sales rose 16.8% to an estimated $6.59 billion.

The Retail Industry Leaders Association announced that for the second year in a row it will team up with Sustainable Brands for the latter's flagship conference in Vancouver, Canada.