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Marketing Tactics

  • Goody to add new styles, designs to Luxe line for the holidays

    ATLANTA — Hair accessories brand Goody is gearing up for the holidays with its Luxe line of hair accessories, which will feature new styles and designs for the holidays.

    The Luxe collection is comprised of four styles: Vine, Deco, Antique and Starburst.  They range from classic to modern and capture the crisp, sleek lines of art deco, the charm and romance of vintage jewels, the whimsy and light of the constellations and the flourishing expressions of vines and blooms.

  • Target opens C9 store in San Francisco

    New York -- Target Corp. opened a new retail concept, called C9 Active Apparel, in San Francisco, Women’s Wear Daily and other media outlets reported.

    The 3,000-sq.-ft. store is devoted to the C9 by Champion activewear brand, which was launched by Target in 2004. It is located in Westfield’s Metreon center, which also houses a CityTarget store.

    The new store has an industrial feel, with concrete flooring and exposed ceiling, according to the reports, with no Target identifying-logo or signage.

     

  • NPD: More consumers to spend same or more this holiday versus last year

    Port Washington, N.Y. -- The majority of consumers intend to spend the same (67%) this holiday season than last year, and 10% plan to spend more while fewer that say they plan to spend less, according to the NPD Group’s 11th Annual Holiday Survey.

  • Alliance Data signs multi-year renewal agreement with Crate and Barrel

    Dallas -- Alliance Data Systems Corp., a provider of loyalty and marketing solutions derived from transaction-rich data, announced its Retail Services business has signed a multi-year renewal agreement to continue providing the private label credit card program for multichannel home furnishings retailer Crate and Barrel.

    This year, in partnership with Alliance Data, Crate and Barrel introduced a rewards-based credit card that allows customers to earn rewards across all three brands: Crate and Barrel, CB2 and The Land of Nod.

  • Report: Rite Aid ordered to pay $800,000 settlement

    New York -- A San Diego judge ordered Rite Aid Corp. and its California subsidiary Thrifty PayLess Inc. to pay $800,000 to settle a complaint alleging false advertising, the Associated Press reported.

    Prosecutors claimed Rite Aid led consumers to believe they would pay less for items bought using the company's Wellness Card, the report said. However, they were given a coupon and told it was for a future purchase that would expire and was subject to other restrictions.

  • Macy's, Toys'R'Us team up for holidays

    CINCINNATI and WAYNE, N.J. — Macy’s and Toys"R"Us -- likely the two retailers most associated with Christmas -- have joined together for a unique retail partnership.

  • GMCR, DPS unite Snapple with Keurig single-cup brewing systems

    WATERBURY, Vt., and PLANO, Texas — Green Mountain Coffee Roasters announced that Dr Pepper Snapple Group's Snapple iced teas soon will be available in K-Cup and Vue packs for GMCR's Keurig single-cup brewing systems.

    GMCR and DPS said Snapple K-Cup pack iced teas will be offered in a variety of at-home and away-from-home channels for Keurig brewer consumers in the United States and Canada in spring 2013. Vue packs will debut later next year.

  • GGP and PepsiCo pilot interactive vending machines

    PepsiCo is rolling out its Pepsi Interactive Vending machine pilot program -- allowing consumers to buy, gift and play games with PepsiCo beverages – at five General Growth Properties’ malls.

    Columbiana Centre (Columbia, S.C.), Clackamas Town Center (Happy Valley, Ore.), Oglethorpe Mall (Savannah, Ga.), Oakwood Mall (Eau Claire, Wis.) and Park City Center (Lancaster, Pa.) will feature the interactive vending equipment with full touch-screen technology.

  • Toys ‘R’ Us to open in-store holiday shops at Macy's

    Wayne, N.J. -- Toys “R” Us and Macy’s announced Wednesday that the pair will team on a Toys “R” Us Express-branded in-store program slated to open in 24 Macy’s stores during the holiday selling season.

    Beginning mid-October and running through mid-January, the holiday temp departments will operate on a leased basis, will average about 1,500 sq. ft. each and will offer an edited selection of the Toys “R” Us product assortment.

  • H&M joins NYC skyline with Times Square store

    NEW YORK — H&M will cement its place in New York City with the opening of its 13th store in Times Square.

    The retailer has announced the lease signing for a 42,500 sq. ft. space that will become part of the NYC skyline, complete with 70 ft. by 70 ft. signage at the top of the store.

    The store will feature three floors housing collections for ladies, men and children.

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