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In-Store Media

  • Nine Tips for More Effective Multi-Location Digital Marketing

    By Chris Watland, [email protected]

    By this point, most chain stores have embraced digital marketing to reach customers through regular email communications and with a social media presence on Facebook and Twitter. And retail already outpaces many other industries in its sophisticated collection of customer purchase and loyalty program data.

  • Collective Bias builds brand with addition of Berg

    Kate Berg has been name president of Collective Bias, the rapidly growing social shopper marketing firm based in Bentonville, Ark. Berg will focus on organizational development at the firm which has grown to more than 30 employees in the roughly two years since it was founded and split her time between Bentonville and New York where an expanding roster of clients include Meredith Corp. and the Duane Reade drug chain.

  • Sustainability Drives Use of Modular Barricades

    Mall barricade systems have evolved greatly in recent years, in terms of both the way they are engineered to their graphic applications. Perhaps the biggest change has been the transition from drywall barricades to modular ones. Chain Store Age spoke with Bob Putnam, president of Boston Barricade Co., Vero Beach, Fla., about the latest trends in barricades. 

    How have mall barricades evolved over the years?

  • Rite Aid to unveil 3-D holographic display kiosks

    CHATSWORTH, Calif. — Rite Aid is planning to roll out 3-D holographic display kiosks in its stores next year, according to the kiosks' manufacturer.

    In a letter to shareholders, Provision Interactive Technologies president and CEO Curt Thornton wrote that it would place its 3-D Reward Centers in Rite Aid stores, starting with 200 locations and, according to the agreement between the two companies, eventually installing the kiosks in up to 4,800 stores. Rite Aid currently has 4,679 stores.

  • Exclusive: 2011 Holiday Windows Photo Gallery

    New York City -- From the shimmering windows at Harrods in London to the gold-draped storefront at Gucci in New York, Chain Store Age has put together a collection of the best of this year’s holiday windows from around the world.

    Click here to view our slideshow and prepare to be transported.

  • Consumer poll: 25% of Americans haven’t started holiday shopping yet

    Yonkers, N.Y. -- The Consumer Reports Holiday Poll released Wednesday found that a quarter of adults in the United States had yet to begin their holiday shopping as of Dec. 19, compared with 17% last year.

    Of those who haven't started shopping yet, 54% cited lack of enough money as a reason, 41% still believe they have plenty of time, while 29% are in procrastination mode.

  • Year-end Review: New York’s Best Store Revamps

    New York City -- It’s true: Everything old is new again. New York City’s retail maven, Faith Hope Consolo, chairman of Prudential Douglas Elliman’s Retail Leasing, Marketing & Sales Division, has put together a list of her favorite store makeovers of the past year. As Consolo notes, even the most iconic stores must constantly present a new, fresh face to keep shoppers coming. Here are her faves:

  • Weis Markets raises $100K for Wounded Warrior Project

     BLOOMSBURG, Pa. — Weis Markets announced that it has raised $100,000 for Wounded Warrior Project, an organization that raises awareness and enlists public support for the needs of injured service members. The company's Bloomsburg store associates presented the check to Jeff Combs, who is a warrior outreach coordinator for Wounded Warrior Project and a former US Marine who was severely wounded while serving in Iraq.

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