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  • Adidas, San Francisco

    Adidas is taking its act on the road with a futuristic-looking pop-up that lets shoppers get up close and personal with its high-tech footwear.

    The “Boost Experience by Adidas” is an interactive mobile store that is touring the country’s premier running events. It made its debut at the San Francisco Marathon. In all, 14 stops are planned, with a schedule that continues into 2016.

  • Intense holiday season has begun

    Pervasive online price comparisons, the growing popularity of Amazon.com and intense omnichannel activity can be expected this holiday season, according to new consumer research by Market Track.

  • Former Famous Footwear exec takes top marketing role at Crocs

    Crocs Inc. has promoted one of its marketing directors to be the company's next chief marketing officer,

    The company announced that Terence Reilly was promoted to SVP and CMO. In this new role, Reilly will lead the global marketing team in Niwot, Colo., providing strategic direction and support to the company's regional and country marketing teams across the globe.  He will continue to oversee all aspects of Crocs' marketing, including the company's brand, advertising, consumer and social media campaigns.

  • The Container Store designs an innovative contest for students

    The Container Store is teaming up with the Rhode Island School of Design on a creative contest that invites design students to re-think the organized home.

    The goal is to give design students a platform to present their product ideas to The Container Store and the chance to see their ideas produced. The product submissions need to appeal to The Container Store’s consumer.

  • Mall Marketing Spotlight: GGP partners with style blogger for fall looks

    Chicago -- General Growth Properties has launched a Fall Fashion Guide, available online and accessible to its mall shoppers around the country.

  • Survey: E-commerce, spending on the rise this holiday season

    Virtually all U.S. consumers will do at least some holiday shopping online this year.

    According to the new Consumer Pulse survey from Rubicon Project, more than one-third of shoppers anticipate conducting the majority of their shopping online.

    Consumers who conduct most of their holiday shopping online plan to spend 20% more than consumers who plan to do the majority of their shopping in-store. Amazon.com is the top holiday shopping destination, followed by Walmart and Target.  

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