Retailer Campaigns

The most expensive undergarment, a bejeweled brassiere, is back at Victoria Secret this year and, for the first time ever, there are two of them. 

Amazon made it even easier to find holiday gifts for technology lovers this year.   The company launched its annual Electronics Holiday Gift Guide (www.amazon.com/giftguide), a curated list of more than 500 top tech gifts of the season which features 3 times more deals than last year, with 10 deals on electronics items offered every day.

Seattle –- Amazon.com will start offering daily Black Friday deals on Saturday, Nov. 1. Amazon will also start offering two Deals of the Day every day through Monday, Dec. 22.  

Bentonville, Ark. -- Walmart is upping the ante on holiday shopping. The chain announced that, starting Saturday, Nov. 1, it will reduce prices on more than 20,000 items. Walmart is also launching its holiday promotions on the first weekend in November to get a jump on what is expected to be a highly competitive selling season.  

Seattle –- Amazon.com is reportedly using feedback collected from its “Amazon Moms” Facebook group and other corporate Facebook pages to help create promotional lists of holiday toys.  

GameStop has joined forces with St. Jude Children’s Research Hospital for another season of giving.  For the second year, GameStop will participate in the annual St.

Cincinnati -- Macy’s and Bloomingdale’s stores plan to open in Abu Dhabi, United Arab Emirates (UAE) in 2018 as part of a strategic partnership with Al Tayer Group LLC, a UAE-based company with diversified businesses. This will be Macy’s first international store location and the second for Bloomingdale’s.   

Time is running out for entries into this year's Crash the Super Bowl contest by PepsiCo’s Doritos brand.  From now until November 9, fans from participating countries around the world can submit their 30-second homemade ads celebrating their love of Doritos tortilla chips. 

A strong start to holiday season at Toys “R” hinges on a carefully curated offering of merchandise offered online and in a catalog known as The Great Big Christmas Book being distributed to households this week.

Learn about emerging brands on the cusp of break-out success and formerly solid brands in need of a reset in this exclusive report, More Climbers & Fallers.